A Stellar Lineup of Lecturers to Celebrate the 10th Anniversary

An intensive seminar aimed at cultivating "charming Attachés de Presse" with intelligence and passion, ready to be immediately valuable to companies.—The two-day special summer seminar, "Attaché de Presse Summer Intensive Course," will feature eight specialists active in various industries as lecturers, delivering talks on the theme of communication.

This is a valuable opportunity not only for beginners but also for those already involved in communication businesses such as public relations and PR, to discover skills and insights applicable from tomorrow.


"Attaché de Presse Summer Intensive Course 2014"
Dates | August 30th (Sat), 31st (Sun)
Tuition | General ¥25,000 (All 8 sessions over 2 days), ¥15,000 (All 4 sessions in 1 day)
*Individual sessions available (¥5,000/session), all prices include tax.
Student Discount ¥18,000 (All 8 sessions over 2 days), ¥10,000 (All 4 sessions in 1 day)
*Individual sessions available (¥3,000/session)
*University students, vocational school students, current MIE塾 students, and EFAP graduates (daytime/evening courses) are eligible for the discounted price. All prices include tax.
Venue | EFAP Japan
Hiroo SK Building 5F, 2-36-13 Ebisu, Shibuya-ku, Tokyo
Capacity | 60 participants per session. Seats will be secured on a first-come, first-served basis upon confirmation of payment. Please note that we may have to decline applications if the capacity is exceeded.

August 30th (Sat)
12:30–13:45 Mie Ito (EFAP Japan Director / WAG INC. Representative Director)
"A Career You Can Pursue for Life. The Appeal of PR"
14:00–16:00 A renowned interior designer
16:15–17:30 Nobuhiro Nagai (Former Representative Director, Dolce & Gabbana Japan Co., Ltd.)
"A Maturing Market, A Transforming Luxury Brand"
17:45–19:00 Chika Tsuzuki (Editor-in-Chief, WWD JAPAN / WWD BEAUTY)
"Working in the Fashion and Beauty Industries"

August 31st (Sun)
12:45–14:00 Masahisa Yugi (Editor-in-Chief, Monthly MonoMax, Editorial Department 2, Takarajimasha)
"MonoMax's Communication Techniques to Capture Hearts"
14:15–15:30 Masami Doi (Vice President, Claireb Gavin Anderson / Visiting Professor, Yamagata University)
"Lessons from TOYOTA: Corporate Identity and the Importance of Public Relations"
15:45–17:00 Izumi Ogino (Creative Director, ANTEPRIMA)
17:15–18:30 Kazuhiro Saito (Editor / Professor, Meiji University)
"Defining Brands Referred to as Luxury"

Inquiries
EFAP Japan Secretariat
Tel. 03-5791-7551
MAIL: info@efap.jp
http://www.efap.jp/