Special Japan-Limited Linea Also Released

Great East Japan EarthquakeManuel Brandela stated that he has never forgotten the Great East Japan Earthquake, adding, "Although it took time, we are truly delighted that support for JOICFP has now been realized." President Ishii commented, "Many women are still suffering from the effects of the disaster, and a donation at this time, when people are beginning to forget, holds great significance." The funds will be used for maternal and child support activities in the affected regions, particularly for programs that support the emotional well-being of mothers raising children.

Concurrently with the donation, a special Japan-limited Linea was also designed. As a brand that began as a Swiss family business in 1830, Baume & Mercier cherishes family bonds. It is for this reason that they conceived this special model, wishing to provide ongoing support to those still experiencing stress and hardship, and to send a message of encouragement alongside Linea enthusiasts.

The Linea Japan-limited model features an impressive pink dial and leather strap, symbolizing peace and love. It is designed with the hope that this watch will empower all women in Japan, foster new hope, and encourage them to pursue their dreams. Like other Linea models, the strap can be easily interchanged without tools, allowing for customization with either the pink leather strap or the stainless steel bracelet to match one's mood or outfit.

Baume & Mercier also offers a variety of interchangeable leather straps, making it a timepiece that can expand one's fashion possibilities. The limited edition model is currently available at all authorized Baume & Mercier retailers nationwide.