Making-of and Exclusive Interview Released on Homepage

XSOL operates as a supplier of solar power products and a system integrator that installs large-scale systems on top of large apartment buildings and baseball stadiums.

Ryuichi Sakamoto, who is globally active in the music world, advocates for the promotion of renewable energy, and actively engages in social contribution and environmental impact reduction activities such as presiding over the forest conservation group "more trees" and the project "LIFE311" which supports the construction of temporary housing in disaster-stricken areas, has been appointed as the image character, embodying the company's ideal vision.



The keyword for the advertisement is "If it doesn't exist, let's make it." In today's era of power shortages, while saving electricity is important, the CM features Mr. Sakamoto, with the rising sun behind him, calling for the utilization of natural energy to break through the current situation where relying solely on fossil fuels like oil and coal is insufficient to meet electricity demands.



Two versions of the TV commercial, 30-second and 15-second, have been produced and have already begun airing. Print advertisements in newspapers and magazines, as well as web advertising, are also planned. Furthermore, XSOL's website is showcasing the TV commercial and making-of videos, and plans to continuously upload exclusive interviews with Mr. Sakamoto discussing topics such as "Coexistence with Nature" and "Thoughts on the Sun" as special content.


XSOL
http://www.xsol.jp/