Light and Airy Design Perfect for Summer

Ayame is an eyewear brand from Tokyo, founded in 2009 by Yu Imaizumi with the concept of "Onko Chishin" (learning from the past to understand the present). Its designs blend authentic styles with modern essence, and the items are meticulously crafted one by one by skilled artisans in Sabae, Fukui Prefecture, renowned worldwide, boasting the highest quality.

The collaboration sunglasses, "ayame i wear design for beautiful people," are based on a classic design that blends Boston and Wellington shapes. By rounding the entire frame, the edges are softened for a gentle impression. The combination of transparent frames and tinted lenses with UV protection offers a cool aesthetic. These are the perfect items for the upcoming season as the sun grows stronger. Available in two colors: blue and pink. They will be released on Thursday, July 24th at the beautiful people Aoyama store.



Additionally, the "ayame Trunk Show," held for two weeks only, will feature not only the collaboration items but also a lineup of ayame's popular models. The NEWOLD, KORO, ZEN, and FOCUS models, which appeared on the beautiful people runway, will also be available.

ayame i wear design for beautiful people
Colors | Blue, Pink
Price | ¥32,000
Release Date | Thursday, July 24th
Retailer | beautiful people Aoyama

ayame Trunk Show
Period | Thursday, July 24th - Tuesday, August 5th
Venue | beautiful people Aoyama
3-16-6 Minamiaoyama, Minato-ku, Tokyo
Tel. 03-6447-1869