JUJU and Sergio Rossi Collaborate | SERGIO ROSSI
FASHION / WOMEN
September 15, 2017

JUJU and Sergio Rossi Collaborate | SERGIO ROSSI


SERGIO ROSSI


JUJU and Sergio Rossi Collaborate


SERGIO ROSSI is launching a special collection of its SR1 series, a collaboration with singer JUJU, known for her love of shoes. The collection will be available exclusively at Mitsukoshi Isetan stores starting Wednesday, September 20th. An event is also planned exclusively for Isetan Shinjuku Store from Wednesday, September 20th to Tuesday, September 26th.

Text by Sara Ando (OPENERS)




Special Shoe Collection Available Exclusively at Mitsukoshi Isetan


This exclusive SR1 collection features four iconic items: slippers, mules, pointed-toe pumps, and booties.

JUJU’s particular focus was on feminine color patterns, featuring delicate shades of suede bright skin and enchanting color mixes in the inlaid patterns made from multicolor leather. These inlaid patterns use various leather tiles, all finished by hand. Additionally, slippers and booties adorned with rose gold studs offer a modern, edgy impression.

Sergio Rossi x JUJU

Sergio Rossi x JUJU


From flats to mid-heels, this special collection embodies the passion, needs, and elegance of contemporary women. "For me, a shoe lover above all else, Sergio Rossi has been a brand I've admired since childhood," says JUJU, for whom this collaboration was a dream come true.

A capsule collection of pumps and mules, inspired by the models supervised by JUJU, will also be released. A must-see is the accompanying film, shot in beautiful Italian architecture and locations specifically for this special collection.

Furthermore, JUJU will be wearing a special, non-sale piece created exclusively for the occasion by Sergio Rossi on stage during her "JUJU BIG BAND JAZZ LIVE “So Delicious, So Good”" concerts on October 10th (Tokyo International Forum Hall A) and October 12th (Osaka Festival Hall), dates her fans affectionately call "JUJU Day."


Inquiries


Sergio Rossi Customer Service


Tel. 0570-016-600


Official Website http://sergiorossi.com/jp-ja/


Instagram/Facebook/Twitter account @sergiorossi