Courtesy of Dolce&Gabbana
FASHION /
NEWS
May 10, 2020
Dolce&Gabbana Announces New Project "DGFATTOINCASA"
Dolce&Gabbana
New Project Launched to Support Coronavirus Research
As part of its ongoing research support project for Humanitas University in Milan, which began in February 2020, Dolce&Gabbana launched "DGFATTOINCASA," a new project meaning "homemade," on its official social media channels starting Wednesday, May 6th. Through crowdfunding via digital workshops that convey the excellence and techniques of Italian handmade traditions, further support will be provided to Humanitas University.
Edit by Sara Ando
Digital Workshops Conveying Dolce&Gabbana's Exquisite Craftsmanship and Knowledge
Amidst changing values due to the lockdown aimed at preventing the spread of the novel coronavirus, "DGFATTOINCASA - Homemade -" refocuses on the power of technique and creativity, conveying love, intimacy, and compassion. These are all rooted in the DNA of Made in Italy craftsmanship.
The concept at the heart of this project is "home." Perceived as the traditional Italian "casa bottega"—a workshop—it is a place where "fatto a mano" (Italian for "handmade") is intimately intertwined with the warmth of daily life through tradition.
The concept at the heart of this project is "home." Perceived as the traditional Italian "casa bottega"—a workshop—it is a place where "fatto a mano" (Italian for "handmade") is intimately intertwined with the warmth of daily life through tradition.
Courtesy of Dolce&Gabbana
DGFATTOINCASA is a project that introduces traditional Italian handmade techniques while exploring the strength of unity that has emerged among people through the experience of lockdown. As part of "AMORE FOR THE SCIENTIFIC RESEARCH," launched by Dolce&Gabbana in February, artisans from the brand and those close to the brand will host digital workshops. Funds raised through crowdfunding will be donated to support research led by Professor Alberto Mantovani at Humanitas University, aimed at investigating the immune system's response to the novel coronavirus.
Courtesy of Humanitas University
"Humanitas University continues its commitment to the fight against COVID-19," says Professor Mantovani. "And our partnership with Dolce&Gabbana allows us to further expand our research. Currently, much remains unknown about the immune response to SARS-CoV-2, the coronavirus, including whether antibodies provide protective immunity or how long immune memory lasts.
It is also unclear whether innate immunity—the frontline of bodily defense that immediately detects and eliminates over 90% of invading viruses and bacteria—functions effectively against the coronavirus.
"With Dolce&Gabbana's support, research at Humanitas University will continue to focus on cells involved in innate immunity and the molecular components that are the prototypes for antibody function. Deepening our understanding in this area could lead to a single research finding that addresses a global health issue, potentially aiding in diagnostics and therapeutic interventions, such as biomarkers for severe diseases," he commented.
It is also unclear whether innate immunity—the frontline of bodily defense that immediately detects and eliminates over 90% of invading viruses and bacteria—functions effectively against the coronavirus.
"With Dolce&Gabbana's support, research at Humanitas University will continue to focus on cells involved in innate immunity and the molecular components that are the prototypes for antibody function. Deepening our understanding in this area could lead to a single research finding that addresses a global health issue, potentially aiding in diagnostics and therapeutic interventions, such as biomarkers for severe diseases," he commented.
Inquiries
Dolce&Gabbana / Dolce&Gabbana Japan
Tel. 03-6419-2220
www.dolcegabbana.it
Director of the Humanitas Foundation for the Research & Professor Emeritus at Humanitas University