Brioni's 2020 Spring/Summer "Tailoring Legend" campaign is underway. The stylish looks of Brad Pitt, who has served as the brand ambassador since January 2020, are a key focus.

Brioni is launching its 2020 Spring/Summer "Tailoring Legend" campaign. The visuals feature actor Brad Pitt.

He was appointed brand ambassador in January 2020 to commemorate Brioni's 75th anniversary.

Shot in Los Angeles, the black and white portraits capture Pitt's effortless and relaxed charm. The series of portraits highlights a powerful individuality and approachable atmosphere, expressing the allure of the 2020 Spring/Summer collection's ready-to-wear and evening wear.

Regarding the campaign, Pitt commented, "I've always been impressed by Brioni's elegant and timeless designs. Brioni embodies creativity, quality, and excellence."

A behind-the-scenes video has also been released. We encourage you to check it out.