What is the Fashion of Today's "Cake Eaters"?

— What was the theme/concept for the 2013 Spring/Summer collection?

We haven't set a specific theme for the season, as we wanted to express the current mood of wanting to dress up and go out.

— Please tell us about the theme/concept.

The brand name "Patchy Cake Eater" literally translates to "a dandy full of patches." Our aim is to create clothing that evokes the spirit of "Cake Eaters"—those dandies who enjoy fashion, not in a rugged, functional, or indifferent way, but with the intention of dressing up and going out.
This involves pursuing timeless designs based on tailoring techniques, while creating garments that are slightly dressed up—in essence, clothing that reintroduces the masculinity felt when women wear menswear, back to men.

For example, in spring and summer, while short-sleeved shirts often lean towards casual wear, we propose a sense of formal elegance—like the cultural attire of the Barong Tagalog, the formal wear of the Philippines. By focusing on materials like silk, stitch work, button size, and their placement, we suggest an elevated mood of enjoying fashion through refined, formal dressing.





— What are the key looks (coordination)?

While casualization is prevalent in spring and summer, we propose looks with a sense of formal elegance. Even when a jacket is removed for short-sleeved shirts or shorts, we aim to imbue every look with a feeling of being slightly dressed up, of enjoying fashion with a sense of flair. That atmosphere is present in all our looks.

— What are the key items?

Short-sleeved shirts
Using materials such as pique silk and 140-count cotton, these shirts achieve a clean and delicate aesthetic. Furthermore, combined with original fabrics featuring pintucks, they are finished with a look that exudes a sense of formal elegance.

Cotton tweed vest & pants
We use two types of cotton tweed: one created by loosely weaving and then shrinking the fabric to achieve unpredictable, random patterns, and another with precisely calculated, geometric weaves. These vests and pants feature three-dimensional patterns distinct from prints.

Cardigan & vest
Knitted using rayon on the outside and cotton on the inside. The rayon material offers a unique lustrous appearance, accented with piping and grosgrain tape. The cotton lining ensures a comfortable feel against the skin.

Loafers
These are two-tone loafers in black x white, green x white, and beige x white. While aiming for a classic look, they feature a slightly charmingly awkward silhouette. Their voluminous form provides a balanced look for shorts and cropped pants.

Patchy Cake Eater
Tel. 03-6427-3676
www.patchycakeeater.com