MIZUNO CREATION | Focus on the Latest Coordinates for Enjoying the City and Individuality
FASHION / NEWS
May 27, 2015

MIZUNO CREATION | Focus on the Latest Coordinates for Enjoying the City and Individuality


MIZUNO CREATION


2011-12 Autumn Winter Collection


Focus on the latest coordinates that enjoy the city and individuality


MIZUNO CREATION fuses the functionality of athletic sportswear, as envisioned by the sports manufacturer MIZUNO, with sophisticated, original designs by designer Taku Watanabe, creating a new active style for urban dwellers.


Text by OPENERSPhoto by MIZUNO CREATION




Men's and women's focus on sports gear for urban play


The theme for MIZUNO CREATION's Autumn/Winter collection is "Urban Bikers / from TOKYO 2nd." Cycling, which has become a fixture in urban life not only as a means of commuting but also as a personal sport, is reinterpreted through the lens of MIZUNO CREATION for a biker's style set against an urban backdrop.

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The other "from TOKYO 2nd" concept sees MIZUNO CREATION, which launched in China in Spring/Summer 2011, further developing the previous "from TOKYO" theme. Through the dual filters of "Urban Bikers" and this concept, they are creating items that better fit the market.

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MIZUNO CREATION develops the next standard by proposing new materials and refining details, based on familiar and well-used items. Sports, essential to our lifestyles, are presented with a fresh fashion appeal.

MIZUNO CREATION
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