FASHION /
MEN
December 16, 2014
Steven Alan | "STEVEN ALAN OPTICAL" Makes its Debut in Japan
Steven Alan | STEVEN ALAN OPTICAL
The eyewear collection, slated for Japanese release, features approximately 20 styles, each in three colors, all with unisex designs.
Optical Line "STEVEN ALAN OPTICAL" Makes Its Japan Debut
The new eyewear collection, "STEVEN ALAN OPTICAL," was launched with the desire of designer Steven Alan himself to offer high-quality items at fair prices. It has now made its debut in Japan. Sales have commenced at Steven Alan Tokyo and its online store.
Text by KAJII Makoto (OPENERS)
Utilizing Italian and Japanese Materials
Debuting last April, "STEVEN ALAN OPTICAL" offers both eyeglasses and sunglasses, crafted with materials from Italy and Japan. The collection features polarized lenses, classic rivets, and meticulously designed frames, with a special engraving for the logo.
Designer Steven shares, "Previously, when I sold eyewear from a different brand at our directly managed stores, we received very positive reactions from day one. This influenced me to consider creating a system within my own brand that could sell prescription eyeglasses. I then met with factory partners who shared my vision, and we began producing sunglasses and optical eyewear."
At "Steven Alan Tokyo" in Shibuya, Tokyo, lenses can be replaced with prescription ones. Following purchase, customers can also utilize after-sales support services such as cleaning, lens replacement, and some repairs through "Oh My Glasses" (http://www.ohmyglasses.jp/).
STEVEN ALAN OPTICAL
Price | From ¥17,280
Retailer | Steven Alan Tokyo
http://store.united-arrows.co.jp/shop/sa/default.html
http://www.stevenalan.com/