COLE HAAN | Launch of the Innovative 'Øriginal Grand' Shoe

COLE HAAN

Introducing the Innovative Zerogrand Shoe

COLE HAAN, the lifestyle footwear and accessories brand, has globally launched its new men's shoe, Zerogrand. It is now available at the Cole Haan Ginza Main Store, and at Isetan Shinjuku Men's Building.

Text by IWANAGA Morito (OPENERS)

The Lightest, Most Flexible Shoe Yet

Zerogrand is the lightest and most flexible shoe Cole Haan has ever released. It weighs just approximately 290 grams (*). By rethinking biomechanics and manufacturing methods, it fuses traditional design with today's technology.

*Measured on Zerogrand Oxford, size 8.5

Cole Haan CEO Jack Boys says of Zerogrand, "Technological innovation is part of Cole Haan's heritage and craftsmanship. This means the development of our new cushioning system, Grand.OS, and Zerogrand. Grand.OS is an operating system composed of three elements that make walking comfortable: flexibility, lightness, and improved cushioning."—These elements are incorporated where appropriate in the shoe, creating an unparalleled wearing experience."

Zerogrand Oxford Non-Stitch ¥38,000 (excluding tax)

The Grand.OS system is designed so that the insole, outsole, lining, and upper move with the foot. By generating rebound, it supports each step during walking. It uses stronger, more flexible, and durable cushioning, achieving lightness and a slimmer profile for the entire shoe.

The hallmark of Zerogrand is its beautiful construction using the finest technology.

The most distinctive feature of Zerogrand, which embodies the Grand.OS system, is the "Zerogrand Oxford." The traditional brogue design on the upper further promotes lightness, resulting in an innovative shoe. This is scheduled for release on Friday, August 1st, at all men's handling stores nationwide.

Furthermore, this autumn, following the release of the Zerogrand Oxford, the "Zerogrand Tall Boot" is planned for launch. Keep an eye on the evolving Cole Haan.

Cole Haan Japan Customer Service