FASHION / MEN
October 30, 2014

BIRKENSTOCK | Introducing the “MADRID EVA MODEL,” Sandals That Can Be Washed Entirely


BIRKENSTOCK


Washable EVA Sandals Launch at Flagship Stores


The "MADRID EVA MODEL": Sandals You Can Wash Entirely



German footwear brand BIRKENSTOCK, with over 230 years of history, has launched its first-ever fully washable sandal, the "MADRID EVA MODEL." The sandals are now available at the brand's flagship stores.

Text by KAJII Makoto (OPENERS)



These Sandals Are Sure to Turn Heads at the Beach This Summer!



BIRKENSTOCK has long been known for its comfortable footwear, crafted from materials like leather uppers, cork soles, and natural rubber or metal buckles. Now, the brand introduces the "EVA Madrid," a washable sandal made from EVA, a synthetic resin.

Leveraging the lightweight and soft properties of EVA, combined with plastic buckles, BIRKENSTOCK has achieved its first fully washable sandal.

Retaining BIRKENSTOCK's signature design aesthetic, these sandals also boast a more accessible price point compared to the traditional lineup, making them a highly attractive option.



"MADRID EVA MODEL"

Price | ¥3,500 (excluding tax)
Material | EVA
Color Variations | All White, All Black
Available Sizes | 36–41 (approx. 23.0–26.5 cm)
*Available in 6 sizes

BIRKENSTOCK JAPAN
http://www.birkenstockjpn.co.jp