vol.24 "VIVA☆Ameyoko" mita sneakers

For this installment of The★Best 7, we’re taking you somewhere a little different. It’s an area many fashion lovers frequented in their youth, and it still brims with an exciting allure.

Direction by SUKEZANE TomokiPhotographs by YAMAGUCHI KenichiStyling by KAWAI KohtaText by HATAKEYAMA Satoko

mita sneakers

With roots in "Mita Shoten," a shop dealing in footwear like geta and zori, mita sneakers began handling sneakers in 1980. Today, it’s a premier sneaker shop in Ameyoko, drawing global attention. Their exclusive and collaborative models with famous sneaker brands are often a topic of conversation, and they boast over 100,000 Instagram followers.

New Balance "1300" ¥23,000 (mita sneakers 03-3832-8346)