imabari yokkin | Factory Direct Store "Imabari Yokkin" Opens
Maruei Towel
Imabari Towel Specialty Shop Opens for the First Time in Yokohama Motomachi
Factory Direct Store "Imabari Yokkin" Opens
On January 21st, Maruei Towel, a company with 55 years of history in producing Imabari towels, opened its factory direct store, "Imabari Yokkin Yokohama Motomachi Store," on Craftsman Street in Yokohama's Motomachi shopping district.
Text by KAJII Makoto (OPENERS)
What is "Imabari Yokkin"?
Towels, once affectionately called "yokkin," have been given the name of Imabari, Japan's largest towel production area. With the aspiration to "convey the craftsmanship of good old traditions to the present day," the towel boutique "Imabari Yokkin" was born. The "Imabari Yokkin Yokohama Motomachi Store," the third of its kind, has opened as a flagship store.
Imabari towels are known for their durability, excellent absorbency, and soft, pleasant feel. Maruei Towel pursues "authentic towels" that Imabari is proud of, continuing to craft them by hand.
The spacious 32-tsubo factory direct store, "Imabari Yokkin Yokohama Motomachi Store," exudes a classic charm befitting Motomachi. It offers a wide range of products, including not only towels but also sewn goods such as gowns, towel dresses, and aprons, as well as organic cotton series, gowns made with the finest Egyptian cotton, and bedspreads.
Imabari Yokkin Yokohama Motomachi Store
2-90 Motomachi, Naka-ku, Yokohama, Kanagawa Prefecture
Anfin Motomachi CS Street 1F
Tel. 045-319-6490
Business Hours | 11:00 - 19:30
Maruei Towel
http://www.maruei-towel.com