hhstyle.com | Coca-Cola Glasses: A Legacy for the Future

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Coca-Cola's Past and Future Unite

A Glass to Be Cherished for Generations

Born in 1886 and loved in over 200 countries and regions worldwide, Coca-Cola has long been a part of lifestyles. The accompanying items, such as bottles and glasses, have captivated many, just like the drink itself. This autumn, a new icon for Coca-Cola is unveiled at Design Week Tokyo.

Text by OPENERS DESIGN

Installation at "Any Tokyo 2013: Design & Idea"

In 2013, Coca-Cola commissioned designer Thomas Meyerhoffer to create the "Coca-Cola Heritage Glass," a new icon for the brand that carries forward its rich heritage.

"First, we delved into Coca-Cola's archives to return to its origins. We discovered that the glasses created thus far were designed to maximize the experience of drinking Coca-Cola. The effervescent bubbles that burst when poured over ice, the mist and aroma felt on the skin when bringing the glass close to your face, and the refreshing sensation when sipping – these are the magic of Coca-Cola. The 'Coca-Cola Heritage Glass' is also designed with simplicity to allow the full experience of that magic," says Thomas Meyerhoffer.

As its debut event in Tokyo, an art installation is being held at the design event "Any Tokyo 2013: Design & Idea" in Kita-Aoyama, Minato-ku (Gaienmae), starting October 26th. The installation is handled by Tokyo-based architect Emmanuelle Moureaux.

Limited Edition Packaging Pre-sale at hhstyle.com Aoyama Main Store

The installation features an art object, approximately 3x5 meters, inspired by Coca-Cola's effervescence. Furthermore, during the same period, a pre-sale of the limited edition packaging will take place at the hhstyle.com Aoyama Main Store. We invite you to experience Coca-Cola's initiative that connects its historical legacy with the future.

Any Tokyo 2013: Design & Idea
Period: Ongoing until November 4, 2013 (Monday, holiday)
Venue: Aoyama CI Plaza 2F
2-3-1 Kita-Aoyama, Minato-ku, Tokyo

Coca-Cola Heritage Glass
Sales: Limited edition packaging available at hhstyle.com Aoyama Main Store
Material: Glass
Size: Max diameter 76.5mm, Rim diameter 63.5mm, Height 146mm, Capacity 370ml
Price: Limited edition packaging ¥2100 (Set of 2 glasses, limited to 200 sets)
Country of Origin: France
Sales Venue: hhstyle.com Aoyama Main Store
2-7-15 Kita-Aoyama, Minato-ku, Tokyo, NTT Aoyama Building Escorte Aoyama
Tel. 03-5772-1112
Business Hours: 12:00 - 20:00

DRINK SERVE
November 2, 3, 4, 2013 (14:00 - 17:00)
Complimentary Coca-Cola served in Coca-Cola Heritage Glasses at the terrace in front of hhstyle.com Aoyama Main Store.

Thomas Meyerhoffer
Born in Sweden in 1965. Studied graphic design at the prestigious Central Saint Martins College of Art and Design in London. Subsequently moved to Switzerland, attending Art Center Europe and the Art Center College of Design in Pasadena, California. Returned to Europe to join Porsche's design team. After relocating to San Francisco, he worked at the design consultancy IDEO before joining Apple in the mid-90s. There, he was instrumental in creating entirely new concepts for computer design, including the eMate, the world's first transparent computer and a precursor to the iBook, launching numerous products.
He currently operates his own design studio and is recognized as one of today's most innovative and influential designers, working on numerous projects with leading global brands. He also designs for the sports sector, particularly surfing, through his own surf brand.