Uno Kaoru Shoten, which began with merchandise sales at event venues, celebrates its 20th anniversary with ONEHUNDRED ATHLETIC
DESIGN / PRODUCT
June 21, 2019

Uno Kaoru Shoten, which began with merchandise sales at event venues, celebrates its 20th anniversary with ONEHUNDRED ATHLETIC


ONEHUNDRED ATHLETIC


Featuring five collaborating artists
Artwork inspired by Jiu-Jitsu gis on display


For 23 years since his debut, mixed martial artist Kaoru Uno has captivated many with his aggressive fighting style. Uno Kaoru Shoten, which began with merchandise sales at event venues where he competed, celebrates its 20th anniversary with its original brand, ONEHUNDRED ATHLETIC. To commemorate this milestone, an anniversary event will be held at BRICK & MORTAR Nakameguro from June 25 (Tuesday).

Text by Satsuki Wakabayashi




Special items available at the venue


Kaoru Uno has competed in numerous rings and cages since the dawn of mixed martial arts, including UFC, Shooto, HERO'S, DREAM, and VTJ. Now, 23 years into his career, he continues to challenge himself in Jiu-Jitsu tournaments and grappling matches, remaining an active mixed martial artist. Uno Kaoru Shoten originated from merchandise sales at the event venues where he competed. Currently, it operates the original brand "ONEHUNDRED ATHLETIC" (hereafter referred to as "100A"), which is popular for its functional and stylish sports apparel, guided by the concept that "good styling enhances performance."

To celebrate the company's 20th anniversary, an event will be held at BRICK & MORTAR Nakameguro from Tuesday, June 25, to Sunday, June 30, 2019. With the cooperation of artists closely associated with Uno Kaoru, the brand's director—including Shu Murakami, Koichiro Takagi, Ryuji Kamiyama, JUN (80KIDZ), and SUNSHINE JUICE / Lefts—artwork inspired by Jiu-Jitsu gis will be showcased. Alongside this, a "100A POP-UP STORE" will be set up at the venue, offering not only the regular items familiar from training scenes but also special, limited-edition pieces.












During the event period, a special customization session for BRICK & MORTAR's event T-shirts is also planned. We invite you to take this opportunity to explore the exceptional products and the artwork created by friends who resonate with Kaoru Uno's spirit.

Special Items
NEW ERA® × 100A 9FIFTY STRETCH SNAP
Price | ¥6,480

TAGS WKGPTY × UCS Anniversary T-shirt
Price | ¥9,720

NALUTO TRUNKS × 100A Trunks
Price | ¥29,160

ONEHUNDRED ATHLETIC JIU-JITSU-GI ART EXHIBITION & 100A POP-UP STORE
Period | June 25 (Tue) - June 30 (Sun), 2019
Venue | BRICK & MORTAR Nakameguro
Address | 1-4-4 Nakameguro, Meguro-ku, Tokyo
Hours | 12:00 - 19:00



Inquiries


Tel. 03-6303-3300


http://www.brickandmortar.jp/