DESIGN /
PRODUCT
March 4, 2019
Products that transform and gain special value through human action | Do
Do
Rage in anger, transformed into design. A flower vase that embodies memories.
In the spring of 2000, the project "Do" sent shockwaves through the design world. This was a collaborative project between the design collective "Droog Design" and the international advertising creative agency "KesselsKramer."
Among them, the vase named "Do Break" is particularly unique. Even if you were to smash it on the floor in a fit of rage after an argument, the fragments would barely scatter. While cracks would appear on the exterior, it would not shatter or break apart.
The reason for this lies in the effect of the silicone coating applied to the interior. Its function as a vase remains unimpaired, so there is no need to worry about water leakage.
Intense anger becomes design. Products that transform and gain special value through human action become one-of-a-kind vases in the world.
Do Break
Price | ¥21,000 (excluding tax)