FRITZ HANSEN | "MINI PACEMAN MEETS FRITZ HANSEN" Exhibition Held at Marunouchi "BMW Group Studio"
DESIGN / PRODUCT
January 16, 2015

FRITZ HANSEN | "MINI PACEMAN MEETS FRITZ HANSEN" Exhibition Held at Marunouchi "BMW Group Studio"


FRITZ HANSEN
A Beautiful Encounter Between the MINI PACEMAN and minuscule™ by Fritz Hansen


The "MINI PACEMAN MEETS FRITZ HANSEN" Exhibition



The newly announced "MINI PACEMAN" from MINIand the new "minuscule™" released by Fritz HansenAn exhibition featuring two products that share a design philosophy will be held at "BMW Group Studio" in Marunouchi, Tokyo, from Wednesday, February 27th to Monday, March 18th.



Text by KAJII Makoto (OPENERS)



Featuring minuscule™ by Fritz Hansen and Representative Fritz Hansen Works



This exhibition showcases the "MINI PACEMAN," a sports activity coupe that harmoniously blends coupe elegance with exciting driving, and "minuscule™," announced last April during Milan Design Week and released in February. Alongside these, representative iconic chairs from Fritz Hansen will be specially displayed.

Fritz Hansen | MINI 02



Fritz Hansen | MINI 05




The minuscule™ series was born from the concept of a "formal lounge chair for casual meetings," designed by Danish designer Cecilie Manz, who was "inspired by pebbles on the seashore."

The MINI PACEMAN is the seventh model in the MINI lineup. It features a beautiful coupe line for the roof and ensures a spacious interior for four adults to relax comfortably. This model proposes a new concept that sets it apart from previous MINI models.

Fritz Hansen | MINI 10



Fritz Hansen | MINI 12




The exhibition focuses on the elegant yet soft-formed lounge chair "minuscule™," born from the fusion of modern techniques and craftsmanship, creating a space that expresses the background and brand stories of both designs.

Fritz Hansen | MINI 13





"MINI PACEMAN MEETS FRITZ HANSEN"
Exhibition

Period: Wednesday, February 27, 2013 – Monday, March 18, 2013
Venue: BMW Group Studio
1-9-2 Marunouchi, Chiyoda-ku, Tokyo
1F, KITTE Marunouchi
Hours: 11:00–19:00 (Weekdays), 11:00–18:00 (Weekends & Holidays)


FRITZ HANSEN
http://www.fritzhansen.com/jp/fritz-hansen
MINI PACEMAN
http://www.mini.jp/mini_paceman/index.html