Home Machine's Pop-Up Store Arrives at Fred Segal Daikanyama | TECHNOGYM
DESIGN / PRODUCT
August 4, 2015

Home Machine's Pop-Up Store Arrives at Fred Segal Daikanyama | TECHNOGYM


TECHNOGYM


Focus on beautiful home machines dubbed 'furniture fitness machines'


A pop-up store opens at Fred Segal Daikanyama


Since the Sydney Games in 2000, Technogym, the Italian fitness machine manufacturer, has been the official supplier for the Summer Olympics for four consecutive terms, and has been selected as the official supplier for training machines in the athletes' village for the upcoming Rio Olympics. A pop-up store for their home machines will open at Fred Segal Daikanyama on Friday, August 21st.

Text by KAJII Makoto (OPENERS)




Enhance your quality of life


Founded in 1983 in the Emilia-Romagna region of Italy, Technogym is a fitness machine manufacturer that has continuously introduced products born from research and development based on medicine and ergonomics. As a leading company in the fitness industry, it currently operates in over 100 countries worldwide.

In Europe and America, creating a home wellness space for exercise to improve one's quality of life is popular. With exercise machines readily available, one can move their body anytime without worrying about time or being watched.

Technogym | Fred Segal

Technogym | Fred Segal


Loved by top athletes and celebrities worldwide


The Technogym home-use machines exhibited at this pop-up store are compact and user-friendly versions of the machines found in fitness clubs. They combine sophisticated Italian design with functional beauty, blending seamlessly into interiors to create a luxurious space.

Among them, the flagship model "PERSONAL LINE," born from a collaboration with Antonio Citterio, a leading Italian architect who has also designed for Bulgari Hotels, is called a "furniture fitness machine" due to its exquisite beauty, akin to high-end furniture, and is favored by top athletes and celebrities worldwide.

Technogym | Fred Segal

Technogym | Fred Segal


Discover your perfect partner for a wellness lifestyle, where exercise is a part of daily life. From the "Kinesis Personal," ideal for improving golf skills and capable of a wide range of training from functional to strength, flexibility, and balance; to the "Cross Personal," which allows for effective total body training of the upper and lower body and core; the "Recline Personal," a comfortable recumbent bike co-developed with the luxury Swiss furniture manufacturer Vitra; and the stylish Technogym balance ball "Active Sitting," available from around 30,000 yen.

TECHNOGYM Pop-up Store
Period | Friday, August 21, 2015 - Thursday, September 17, 2015
Hours | 11:00 - 20:00
Venue | Fred Segal Daikanyama
13-1 Log Road Daikanyama, Building 4, Fred Segal MAN, Shibuya-ku, Tokyo
Tel. 03-3464-3963

Inquiries


Technogym Japan


0120-576-876


www.technogym.co.jp/