DESIGN /
PRODUCT
May 19, 2015
AXIS Gallery Hosts "ISUZU Design Kokoromi Exhibition" at "SYMPOSIA" in Roppongi's AXIS Building
AXIS Gallery
Free Talk Session "Isuzu Design: Kokoromi" on May 22
"Isuzu Design: Kokoromi" Exhibition at AXIS Gallery
The "Isuzu Design: Kokoromi" exhibition is being held at SYMPOSIA, located on the basement floor of the AXIS Building in Roppongi, from Friday, May 22nd to Sunday, May 24th. In a talk session on Friday, May 22nd, Isuzu's Design Center General Manager Koki Maruyama and his staff will candidly discuss the "Isuzu Design: Kokoromi," covering everything from the origins of their activities to the various changes that have occurred on the ground, incorporating visuals and explanations.
Text by KAJII Makoto (OPENERS)
Exhibition Culminates a Serial Column on Pedal Car Production
Although Isuzu has withdrawn from passenger car sales in Japan, it has previously produced cars with avant-garde designs such as the Bellett, 117 Coupe, Piazza, and Bighorn, and these models still command a devoted following.
The "Working Group Activities," a project undertaken internally by Isuzu Design Center staff outside of their regular duties to improve individual skills and communication, began in 2009 and is now in its sixth year. This initiative has led to the creation of original pedal cars and even the organization of races. The process has been documented in a serial column on the AXIS website titled "Isuzu Pedal Car Championship."
This exhibition will showcase approximately 60 diverse projects, including "pedal cars" built from chassis to body from scratch, and other works that evoked a sense of excitement among the creators.
Isuzu Design: Kokoromi Exhibition
Dates | Friday, May 22 - Sunday, May 24, 2015
Hours | 11:00–19:00 (May 22: 16:00–18:00)
Venue | SYMPOSIA (AXIS Building B1F)
5-17-1 Roppongi, Minato-ku, Tokyo AXIS Building
Admission: Free
Talk Session "Isuzu Design: Kokoromi"
Date | Friday, May 22, 2015, 18:00–19:30
Venue | AXIS Gallery (AXIS Building 4F)
5-17-1 Roppongi, Minato-ku, Tokyo AXIS Building
Admission: Free / No advance registration required. First 120 attendees.
AXIS
http://www.axisinc.co.jp