DESIGN /
INTERIOR
March 30, 2015
Innovator Sofas: Fabric Orders Now Available at Isetan Shinjuku Main Building, 5th Floor
innovator
A Furniture Maker Embodying Scandinavian Design Philosophy
Fabric Customization for Sofas Now Available at Isetan Shinjuku Main Building 5F
Founded in 1969 by two young men who created a single chair with the desire to "take it outside and gaze at the sky," the Swedish furniture maker "innovator" has gained popularity in Japan for its long-lasting designs. At the newly renovated Living Decor on the 5th floor of the Isetan Shinjuku Main Building, they are offering exclusive chairs using fabrics from the company "kvadrat."
Text by IWANAGA Morito (OPENERS)
Choose from 12 Colors to Create Your Own Combination
Scandinavian furniture, with its timeless design and quality born from the philosophy of "using everyday items for a long time," is beloved in Japan. Among these, the Swedish furniture brand "innovator" stands out for its simple and light aesthetic. Established in 1969 and arriving in Japan three years later, it has been continuously available for over 40 years, earning trust for its high service quality, including repair support.

One reason for this is that the innovator furniture sold in Japan is produced domestically. This allows for prompt responses to customer orders and maintenance requests.

This March, Isetan Shinjuku's 5th-floor Living Decor, which has undergone a renovation, will be accepting custom orders for the single-seater model of "116," a signature sofa by innovator. This is a special opportunity to specify your preferred combination for the seat, backrest, and piping using fabrics from the textile manufacturer "kvadrat."

Kvadrat is a textile manufacturer founded in Denmark in 1968. Its collection, comprising upholstery fabrics, curtains, acoustic panels, and rugs, currently offers 150 design patterns and 3500 colors. The company has consistently met the needs of architects and designers involved in interiors and products, furniture manufacturers, and consumers seeking comfort and originality. You can select from 12 beautiful colors and textures from this esteemed manufacturer's fabric collection.
This fabric customization service is exclusively available at Living Decor on the 5th floor of the Isetan Shinjuku Main Building. The delivery time from order to receipt is approximately five weeks. As the new fiscal year begins, why not take this opportunity to commission a unique piece that will accompany you through daily life?
Innovator "116" Fabric Customization
Venue | Isetan Shinjuku Main Building 5F Living Decor
3-14-1 Shinjuku, Shinjuku-ku, Tokyo
Tel. 03-3352-1111 (General Inquiries)
Applicable Model
"116" Single-seater Sofa
Select seat, backrest, and armrests from 12 fabric colors
Dimensions | W80.5 × D76 × H71.5 (Seat Height 40) cm
Specifications | Fabric upholstery, steel frame
innovator
http://innovator.gr.jp
Tel. 052-261-0711