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March 26, 2019
Shaving: Consider it dressing up your face <PR> | Panasonic
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Effortlessly Achieve a Clean Shave
The Power of LAMDASH
The morning ritual of shaving is indispensable, no matter how busy one is. In a way, it's a ceremony that awakens a sleepy face into that of a gentleman. For those who prefer to trim their beards, this is also an important part of the morning routine. In recent years, beards have gained recognition as a fashion statement, yet in industries where suits are mandatory, beards are often still prohibited. Consider the hit American drama "SUITS." As the title suggests, it's a story about lawyers impeccably dressed in suits. Bearded men rarely appear. The show symbolically depicts sharp business acumen through the way characters wear suits and groom themselves, including shaving. In Japan, while not strictly formal, a clean shave is arguably the ultimate facial dress-up for those in the suit industry. To achieve this, selecting a shaver based on time, perfection, and skin comfort is crucial.
Photograph by OHAMA KentaroText by Paragraph
The Truth Behind LAMDASH's "Gentle Close Shave"
Beards are not simple. They vary in length, thickness, and direction, each with its own character. Furthermore, the density and other factors make a man's beard truly diverse. This means it's not something that can be handled with a one-size-fits-all approach.
To address this diversity, LAMDASH employs several approaches. Notably, it features five outer blades crafted using Japan's proud forging technology. These blades, forged using a process similar to that of Japanese swords, achieve a sharp and close shave. Additionally, the world's fastest* linear motor drives the inner blades at high speed. Alongside this close shave, LAMDASH also aimed for gentleness on the skin.
The 5D Active Suspension system allows the head to move freely, enhancing its ability to follow facial contours, while the advanced beard sensor adjusts power according to beard density.
Page02.Achieve a shave you can be confident in
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Effortlessly Achieve a Clean Shave
The Power of LAMDASH (2)
Achieve a shave you can be confident in
We decided to put LAMDASH's "gentle close shave" features to the test, not just in words, but in practice. First, we enlisted Mr. A, who quickly transforms into a "beard baron" within a week, and Mr. B, who struggles with fine, sparse facial hair. Both thoroughly reviewed the shaving experience with LAMDASH.
First, Mr. A, our "beard baron." "My beard is naturally strong, and after about a week, it looks like this. Since it was a bit long, I first trimmed it with the built-in trimmer. I used to often find myself with missed spots, so I was surprised at how cleanly LAMDASH shaved it in one go. It felt like it shaved smoothly without needing to go over the same area multiple times. It seems like it will give me more time in the morning, which is a great help."
What about Mr. B, who has sparse facial hair?
"Even the sparse hairs under my chin were shaved off smoothly, which is a relief. Also, I have sensitive skin, but the head felt soft against my skin, so I felt safe while shaving. I used the trimmer first, and there was no pain, resulting in a clean finish that I'm satisfied with."
For both gentlemen, the cleanly shaved facial lines gave their faces a sharper appearance, complementing their suits. Gaining confidence in their facial contours seemed to bring a more defined expression.
Ultimately, seeing is believing. The best way to appreciate LAMDASH's capabilities is to try it for yourself.
For readers like you, LAMDASH is currently offering a "5-Blade LAMDASH Trial Stand" at select electronics retailers, where you can experience the latest flagship model. We encourage you to take this opportunity to try it out.
Panasonic LAMDASH ES-LV9DX
*For domestic electric shavers (as of July 2018, based on Panasonic research).