DESIGN /
FEATURES
July 14, 2015
Feature | Digital Cameras That Inspire Joy of Ownership Through Design
Focus on Digital Camera Design Trends
Feature: Digital Cameras That Inspire the Joy of Ownership
Digital cameras are born from a blend of complex elements: operability as a tool, cutting-edge imaging technology, and styling as a fashion item. It is precisely because these products embody these requirements that they captivate their owners, fostering a "joy of ownership." We explore the allure of digital cameras that inspire this feeling by focusing on three trends.
NEW2015.07.14
2015.06.19
Interview: Inherited in Digital Cameras
The Essence of Classic Design
An increasing number of digital cameras feature classic forms reminiscent of past film cameras. What lies behind the choice of classic, mechanically emphasized designs, even with the incorporation of the latest technology? We explore the methods of camera design through dialogue with designers.
2015.05.18
Designs Like Film Cameras Inspire Joy
The classical design, rich in functional beauty as a handheld tool like a film camera, also serves as an excellent fashion icon. The superior tactile feel and tuning, crucial for any tool, evoke a "joy of ownership" that goes beyond mere fashion. The world seen through the viewfinder while operating the dials elevates shooting from a routine task to the creation of a masterpiece.
2015.05.29
New Generation Cameras Accelerating Communication
Photography is indispensable for communication using mobile devices like smartphones. With the evolution of communication environments, digital cameras, while maintaining their integrity as shooting devices, have come to play a role in fostering "connections" through photographs. Designs that create these "connections" transform the photo life into something richer.
2015.06.05
New Style Cameras Leveraging Digital Advantages
There are photographs that can only be taken with digital technology. By capturing subjects as digital data, it becomes possible to create transformative images that would be difficult to achieve with film cameras. Digital cameras that show us emotional scenes different from the visible world offer a new joy of ownership.













