Sony | Announcing the "X9500B" BRAVIA, the Highest Picture Quality Ever

Sony | Want the Best Picture Quality Ever on a Bravia

4K Bravia Flagship Model "X9500B" Announced

Sony has announced its new 2014 models for the "BRAVIA" LCD TV line. The flagship "X9500B" series features a direct LED backlight, achieving high contrast and deep, immersive visuals. It boasts the highest picture quality in Bravia's history. The 65-inch "KD-65X9500B" will be released on Saturday, May 24th.

Text by KUROMIYA Yuzu

A Beautiful Form, Uncluttered by Design

Sony, which holds approximately 70% market share in Japan's 4K TV market, has revamped its "Bravia" lineup. Simultaneously, it announced the flagship "X9500B" model. This model is characterized by its simple exterior, free of any extraneous design elements. This allows users to focus solely on the screen and enjoy the visuals.

Naturally, it's not just about design; it's also equipped with the latest technologies for beautiful image reproduction. It's packed with Sony's recent cutting-edge technologies, including the "4K X-Reality PRO" super-resolution engine for high-definition 4K images, "TRILUMINOS DISPLAY" for vibrant color reproduction, and the "Direct LED Local Dimming" backlight for high contrast.

Released May 24th (Sat), 65V model "KD-65X9500B"

Released July 26th (Sat), 85V model "KD-85X9500B"

Furthermore, Sony, with its advanced audio technology, also emphasizes sound quality. Combined with its evolved long-duct speakers, the "Clear Audio+" digital signal processing technology, which incorporates Sony's unique audio expertise, creates a clear and expansive soundstage. This allows for an immersive experience, as if you were truly there.

The "X9500B" series, with its exquisitely refined finish, can truly be called the flagship of modern televisions. The 65V model will go on sale at electronics retailers and other stores starting Saturday, May 24th. Additionally, on Saturday, July 26th, the larger 85V model "KD-85X9500B" will be released, offering an even more impactful visual experience.