NEWS│NOOKA Limited-Time Shop Opens at New York's "DEN"

NOOKA Pop-Up Shop at Den, New York

NOOKA Limited-Time Shop Opens at New York's "DEN"

NOOKA is a New York-based design company founded by artist and designer Matthew Waldman. NOOKA is best known for its innovative digital watch line that expresses time in an entirely new dimension.
Currently, a NOOKA pop-up shop is open at "DEN," a limited-time store space within the East Village select shop "ODIN." With a fashion accessory exhibition, Project Show, happening in New York during this period, we highly recommend a visit to Japanese fashion buyers.

Text by OPENERS

Preview of Must-Have Items Releasing This Fall

NOOKA is holding a limited-time shop at New York's "DEN" until Sunday, August 16th.

For this shop, NOOKA is showcasing its full watch lineup, along with its latest lifestyle accessories, including the "Asset Organizer (AO)" and "NOOKA Strip" belts, and all currently available products.

Both the AO (a reimagining of the wallet/cardholder) and the Strip (an innovative belt design) are slated for a full launch this autumn. "DEN" will be the first shop to offer these products in advance.

"DEN" is a 350-square-foot concept store located adjacent to "ODIN," a popular menswear store in New York.
Located in the East Village, "DEN" serves as a creative showcase, providing space for designers to present the full range of their brand's products, with exclusive items available only during their limited-time shop engagements.

These spatial installations, curated for a limited duration, are entirely customized by each designer, transforming the space to perfectly reflect the designer's brand concept.

While "ODIN" focuses on high-end, avant-garde menswear, "DEN" interestingly tends to feature designers with unisex concepts and womenswear designers.

Past notable designers/brands featured at "DEN" include Karen Walker, Tim Hamilton, Rag & Bone, and Robert Geller. Currently, Richard Chai is holding a limited-time shop.

A shop that Japanese fashion buyers are also paying attention to; it's a must-visit during the summer holidays.

"DEN"
330 East 11th Street, New York, NY 10003
Tel. 212-475-0079
http://www.dennewyork.com
info@dennewyork.com

Purchase NOOKA's standard products here—