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October 24, 2014

Volkswagen Seeks Concepts for a Game Car | Volkswagen


Volkswagen Design Contest 2014


Volkswagen Seeks Car Game Concepts



Germany's Volkswagen AG is hosting a design contest for students in design-related fields. The challenge is to create concept cars for video games.



Text by HORIGUCHI Yoshihiro (OPENERS)




Let's Create Cool Games for Volkswagen


Volkswagen is holding the "Volkswagen Design Contest 2014" for students in design-related fields from May 5, 2014, to August 15, 2014.

The contest seeks interpretations of design that emphasize originality and innovative mobility, rather than the commonplace. By specifically focusing on concept cars for games, participants are encouraged to think freely, unburdened by past automotive concepts. However, a condition is that the designs must retain features recognizable as Volkswagen vehicles.

The judging will be handled by Volkswagen's design studios, with three winners announced on September 30. The winners will then be invited for a six-month internship at the Volkswagen Design Studio in Wolfsburg, Germany.

Klaus Bischoff, Head of Volkswagen Design, stated, "We are eagerly awaiting a multitude of proposals." He added, "We are always interested in the opinions and perspectives that young designers have regarding mobility. This is what inspired us to decide to discover fresh design talent through this new format of a design contest."

Details regarding specific conditions, the exact brief, and application methods are available at www.volkswagen-design-contest.com. Please note that all entries, including the contest details, must be submitted in English.