Professional Drivers Teach How Cars Behave on Snow

Under the slogan "AMAZING IN MOTION," Lexus is undertaking a global project to deliver experiences that exceed imagination to its users. The company has consistently proposed new ways to enjoy cars, with a concept of providing innovative and surprising experiences as "adult play."

This time, an extraordinary driving experience program will be held in the snow-laden Hokkaido of February. The venue is New Chitose Motor Land, located near New Chitose Airport. A special snow course, designed solely for this event, will be set up in a vast expanse of white.


The program is packed with opportunities to "AMAZING"ly feel the peak performance of Lexus vehicles with your own body. Through lessons on mastering the snow on a technically dynamic course, participants can elevate their driving skills to the next level.

Coached by professional drivers, including racing driver Takayuki Kinoshita, the lessons will cover how cars behave on snow, such as steering techniques and throttle control.

The vehicles available for the lessons include high-performance models like the "GS F" and "RC F," as well as the SUV "LX."

LEXUS AMAZING EXPERIENCE THE 7th DRIVING LESSON -snow program-
Dates: Saturday, February 25th - Monday, February 27th, 2017
Application Period: January 9th, 2017 (Monday) 24:00
Venue: New Chitose Motor Land
1292-560 Bibi, Chitose City, Hokkaido
Accommodation: Shikotsu-ko Tsuruga Resort Spa Mizunouta
Shikotsu-ko Onsen, Chitose City, Hokkaido
Number of Participants: 8 groups (16 people) *Lottery if applications exceed capacity
Participation Fee: ¥180,000 - ¥220,000 *Includes accommodation and meals

http://lexus-lae.com/