Cadillac House Opens in New York, Blending Art and Fashion
CAR / NEWS
June 15, 2016

Cadillac House Opens in New York, Blending Art and Fashion


Cadillac


Cadillac House Opens in New York, Blending Art and Fashion


General Motors has opened Cadillac House in New York, a space that embodies the world of Cadillac. It's a departure from a typical car showroom, offering a new environment that fuses fashion, art, and more.


Text by YANAKA Tomomi



Showcasing the World of Cadillac, Hosting Concerts and Exhibitions


Cadillac House is located on the ground floor of the building on Manhattan's Hudson Street that houses Cadillac's headquarters. The approximately 1,100-square-meter space is furnished with chic sofas and tables, offering not just a place to display cars, but also a versatile area for concerts, installations, and other creative endeavors.


To bring this space to life, Cadillac has partnered with prestigious American organizations such as the Council of Fashion Designers of America (CFDA) and the art and culture magazine Visionaire, known for its bold book designs. The space is designed to be a place where innovators, creators, and brand fans can gather freely and find inspiration.



Cadillac

Cadillac


Within the house, concerts and art exhibitions that rotate every three months will be held. Starting in July, a "Retail Lab Store" will open, allowing designers who have won auditions to sell their products. Additionally, a Joe Coffee café, based in New York, will offer aromatic coffee and pastries.


Cadillac House aims to allow visitors to "experience the brand's unique passion and direction." This marks the arrival of a new destination where one can intimately connect with the American luxury car brand.



Address: 330 Hudson St, New York City
Hours: 7:00-19:00 (Weekends 10:00-19:00)