Show Us Your Car: Part 12, Imola Edition
The 12th Installment: Imola Edition - Bruno Brusà x 1959 Mercedes-Benz 190 SL
Born in the Town of Circuits
This series, "Show Us Your Car," visits car enthusiasts in various locations to explore their perspectives on automobiles and lifestyles. This time, we journey to Imola, a town synonymous with racing circuits. Akio Oya visits the garage of a local classic car enthusiast known by everyone in town.
Text & Photographs By Akio Lorenzo OYA
Encountering Historic Cars in the Land of Engines
There is a region in Italy known as the "Land of Engines" (Terra di Motori). It is the Emilia-Romagna region in the north. Many of Italy's leading brands, including Ferrari, Maserati, Lamborghini, De Tomaso, Pagani, and Ducati,—were born here.
At the same time, it is also home to the renowned Imola Circuit, which once hosted the San Marino Grand Prix Formula 1 race.
In Imola, we visited Bruno Brusà (72), a classic car enthusiast known by all, and in his garage where treasured cars rest, he looked back on his automotive life.

The Mercedes-Benz "190 SL." True to Mercedes, the engine starts with a single turn. Pictured against the backdrop of Imola's old fortress.
Bruno's 190 SL once belonged to H. Nielsen, a Danish player who was active with the football club "FC Bologna" in the 1960s.
—You are a founding member and now the chairman of the "Romagna Classic Cars & Motorcycles Club." I imagine being born in Imola, a "holy land" of motorsport, has been fortunate. What specifically sparked your interest in old cars?
It was in the early 1960s, when I was a student. I tagged along with my older sister, who was at university, to a campus festival. It was customary for rowdy university students to modify cars that were on the verge of being scrapped for a parade. But the moment I saw a pre-war Fiat "Ballila," painted in garish colors, I exclaimed, "Oh, what a shame!" That, in fact, was the beginning of my affection for old cars.
—What was the first car you owned after getting your license?
When I was 20. It was a barchetta version of the classic Fiat "Topolino," a popular car of its time. The previous owner had modified the body to compete in the Mille Miglia. Some time later, I also acquired an "Augusta," a representative model from Lancia in the early 1930s.
—Your initial encounters already suggest a deep enthusiasm. Speaking of which, the car you're driving today is a Mercedes-Benz "190 SL," correct?
It's a 1959 model. The first owner was a Danish football player named Harald Nielsen. After competing in the 1960 Rome Olympics, he remained in Italy and played for "FC Bologna" in Emilia-Romagna. At the time, his exploits, along with his beloved 190 SL, were frequently featured in the newspapers.
Bruno retired from his long career at the bank a few years ago. He now dedicates his days to serving as chairman of the "Romagna Classic Cars & Motorcycles Club," which he co-founded in his twenties.
The 12th Installment: Imola Edition - Bruno Brusà x 1959 Mercedes-Benz 190 SL
Born in the Town of Circuits (Part 2)
The SL Loved by a Footballer
—How did you come across that car?
Our first encounter was in 1968, when I was 25. I happened to see it parked on a street corner during my lunch break from the bank where I worked. When I spoke to the owner, a gentleman, he told me that Nielsen had given it to him when he transferred to "Inter Milan." That was the end of it at the time.
—And then what happened?
More than 20 years later, a lady came into the bank where I worked as a customer. As we chatted, it turned out she was the widow of the 190 SL's owner. I was astonished when she mentioned that the car was still stored in their garage. Fortunately, I was able to acquire it.

The Fiat "508CS MM" stored in Mr. Brusà's garage. Its modern flush-side design belies its late 1930s origins.

O.S.C.A. was newly established after the Maserati brothers sold their company, after World War II. This is the "MT4 TN1500S Morelli Spider," one of the most successful racing models. In the background rests a Fiat "Torpedo."
—By the way, the "Romagna Classic Cars & Motorcycles Club" is famous for its annual parts exchange event held around the entire Imola Circuit.
The club began in 1966 when I was 23, as an enthusiasts' group founded with local car lovers. One evening, while sharing pizza with friends, we discussed a common problem: despite this being an area deeply connected with automobiles, there was no venue for exchanging scarce parts for old cars.
—This was before the internet, so I can imagine the difficulties.
Eventually, I came up with the idea of a small parts exchange. That was in 1977. We borrowed a factory warehouse from an acquaintance and held the exchange in the morning, followed by a meal at a nearby casual restaurant (laughs).
The 12th Installment: Imola Edition - Bruno Brusà x 1959 Mercedes-Benz 190 SL
Born in the Town of Circuits (Part 3)
Grown into the Town's Premier Automotive Event
—It sounds like a charming gathering.
It was a great success nonetheless. So, we planned to hold the same event at the Imola Circuit. We thought people would be delighted if they could walk the track, which was normally off-limits. At the time, the circuit was owned by the city of Imola, so we thought it would be easy to realize.
—So the dream quickly expanded.
However, when we began negotiations, the circuit management committee was reluctant to grant permission. Finally, through a connection with a Fiat engineer, we managed to hold the first "Imola Swap Meet" in 1977, the same year as our parts exchange.

The "Minardi GM75" from 1948, displayed specially at the Imola Circuit museum. In 2008, Giancarlo Minardi himself took the wheel for a lap around the circuit.

The Swap Meet lasts for three days every year. Grazia, my wife (right), has been an invaluable assistant for nearly 40 years.
—It has now grown into an event attracting 45,000 visitors. At the time, Italian radio even reported "Traffic jams are occurring around Imola!" But when I asked my wife, Grazia, who helps with the event every year, she said she didn't know. She's always been busy with tasks within the circuit and has never actually seen how congested it gets outside, despite nearly 40 years of involvement.
A while ago, to show my appreciation for her indulging my hobby and to celebrate our 40th wedding anniversary, we took a trip. We drove the 190 SL, which I had pursued for over twenty years before finally acquiring it.