Engaging Activities for the Whole Family

Launched on January 13th, theMINI Crossoveris the first MINI model to feature four doors, and includes the "Cooper S ALL4" with a 4WD system in its lineup, blending high practicality with powerful driving performance. To mark the start of sales for this new model, an exhibition event has been organized.Cooper S ALL4is the first MINI model to feature four doors, and includes the "Cooper S ALL4" with a 4WD system in its lineup, blending high practicality with powerful driving performance. To mark the start of sales for this new model, an exhibition event has been organized.

The special venue, named "MINI OPEN HOUSE," has been established for this event at K-Block, Aomi, Koto-ku, Tokyo. This venue, designed to evoke various scenes such as stylish urban spaces, the sea, and mountains, will showcase several Crossovers. Visitors can experience firsthand the car's versatility and its suitability for any situation by seeing and touching the vehicles. Furthermore, under the theme "4DOOR X 4WD X 4LUCKY!," game events titled "MINI Miniature Car Painting," "MINI Baby Racer Game," "MINI Goal Kick," and "MINI Quiz Rally" will be held. Participating in each of these four games offers a chance to win prizes like miniature cars, providing ample entertainment for the entire family.

The details of the exhibition event are as follows.

MINI OPEN HOUSE
Location: Special Venue, K-Block, Aomi, Koto-ku, Tokyo
Access: Approx. 6-minute walk from Funanokagakukan Station (Yurikamome Line) / Approx. 8-minute walk from Tokyo Teleport Station (Rinkai Line)
Dates: Saturday, January 29th and Sunday, January 30th, 2011 (2 days)
Time: 10:00 AM - 6:00 PM
Admission: Free
Gift for Visitors: 2011 MINI Original Desk Calendar