Model and talent Rola, who is active globally, has been appointed the first Japan Ambassador for YVES SAINT LAURENT BEAUTÉ. Moving forward, she will appear in web advertisements and at events, communicating the allure of YVES SAINT LAURENT BEAUTÉ.

Rola is currently expanding her activities based in Los Angeles, USA. She has over 5.95 million Instagram followers and her YouTube channel, launched in January, has surpassed 500,000 subscribers. She commands immense support as a fashion leader, continuously captivating people with her cutting-edge, luxurious fashion and lifestyle.

Furthermore, she has shown a keen interest in sustainable initiatives from an early stage, continuing her activities through various aspects such as fashion and food.

The reason for her appointment is that Rola, who continues to challenge herself freely with her own rules without being bound by convention and walks at the forefront of the times, embodies the philosophy espoused by YVES SAINT LAURENT BEAUTÉ.

Her first activity as Japan Ambassador is a congratulatory message for the "YVES SAINT LAURENT BEAUTÉ Omotesando Flagship Boutique," which opened on Monday, March 30, 2020, as the third store worldwide and the first in Japan.

Moving forward, she will act as a representative expressing the ideal woman pursued by YVES SAINT LAURENT BEAUTÉ across categories such as lipstick, skincare, and foundation.