BEAUTY /
NEWS
March 11, 2015
NARS | Liquid Foundation for an Ideal Natural Finish That Leaves No Trace on the Skin
NARS
One Drop Covers Imperfections for Long-Lasting Wear
A Liquid Foundation for an Ideal Natural Finish That Leaves No Trace on the Skin
NARS has launched the innovative foundation "All Day Luminous Weightless Foundation" on Friday, March 6th. This high-performance foundation is drawing attention for its ability to provide excellent coverage of skin concerns while delivering a surprisingly light, natural finish and long-lasting wear.
An Innovative Formula Combining Two Technologies
How does the "All Day Luminous Weightless Foundation" differ from previous NARS foundations? "This is the first time we've created a foundation with this level of coverage. We've been waiting for the right moment to achieve true 'lightweight' feel," says François Nars, Founder and Creative Director of NARS. "It had to be a perfect finish: high coverage, comfortable to wear, and incredibly long-lasting. The formula needed to be high-performance yet extremely soft and natural."
Indeed, achieving high coverage and long-lasting wear often results in a heavy feel. The All Day Luminous Weightless Foundation solves this dilemma. This unique oil-free liquid foundation features "Weightless Longwear Technology," which adapts to the skin's movement for a weightless, air-like feel that lasts, and "Even Tone Technology," which instantly covers concerns like redness and dullness while evening out the skin tone. These two proprietary technologies work together to create a natural, perfect complexion that leaves no trace on the skin. The glass bottle with its new dispenser is also remarkable. Beyond its elegant appearance, it allows for dispensing the precise amount needed to finish the entire face.

All Day Luminous Weightless Foundation
12 Shades Available
Price/Volume: ¥6,264 (30mL)
A Loose Powder to Pair with Your New Foundation Has Also Arrived!
For a perfect natural finish, an excellent loose powder is essential. The "Soft Velvet Loose Powder" sets the foundation, instantly covering imperfections. It absorbs excess sebum while providing a smooth, soft-focus effect on the skin. Furthermore, its hyaluronic acid content helps retain moisture, maintaining its beauty. Available in five shades, its "Photochromic Technology" ensures a natural skin tone under any light.

NARS Soft Velvet Loose Powder
5 Shades Available
Price: ¥5,400
NARS JAPAN
0120-356-686
www.narsjapan.com