nissen,BEAUTY | "Femience Brightness" Launched from Nissen Beauty!
BEAUTY / NEWS
February 6, 2015

nissen,BEAUTY | "Femience Brightness" Launched from Nissen Beauty!


nissen,BEAUTY


New Skincare for "Clear Skin," Beyond Whitening
Introducing "Femience Brightness"



Nissen Beauty has announced "Femience Brightness," a new skincare line developed in collaboration with beauty scientist Miyoji Okabe. This line goes beyond traditional whitening to achieve a bright, healthy skin tone, referred to as "clear skin." Sales will begin on April 1st (Thursday).



Text by OPENERSPhoto by JAMANDFIX



Focusing on Reflected Light That Constitutes Skin Tone!


Dissatisfied with whitening care that merely makes skin white? Nissen Beauty's answer to the many women's voices is "clear skin." Clear skin is healthy, whitened skin achieved through "light management," which focuses on the relationship between skin and light. Based on the concept of skincare that brightens the skin tone created by the combination of reflected light from the stratum corneum on the skin's surface and light reflected from within, they have perfected the unique ingredient "Bright Force."

Miyoji Okabe, a beauty scientist who has handled numerous hit products at cosmetic companies and observed the whitening market for many years, was involved in the development. He pursued a new approach to whitening, concluding that "traditional whitening, which simply prevents melanin production, does not result in healthy, radiant skin." This led to the successful development of "Femience Brightness."

The texture was also a key focus this time. For whitening items, consistent use is paramount. Therefore, focusing on the motivation for women to continue using the products, they achieved a comfortable texture and noticeable results. The refreshing scent also promises a fulfilling skincare time.



"<br



Cleanser
Femience Brightness Clay Foam
Price | ¥2,200 (120g)





"<br



Toner
Femience Brightness Skin Balance Lotion
Price | ¥3,500 (120mL)





"<br



Serum
Femience Brightness White Repair Serum
Price | ¥7,600 (30mL)





"<br



Emulsion
Femience Brightness Day Protect Essence
(SPF28 PA++)
Price | ¥4,000 (40g)





"<br



Cream
Femience Brightness Activate Cream
Price | ¥4,800 (30g)




Femience Brightness Inquiry Dial
free150120-23-4804
www.femience.jp/brightness/