VITAL MATERIAL | A New Organic Cosmetics Brand is Born
VITAL MATERIAL
Experience the power of plants, nurtured by nature, with a touch of sensibility.
Introducing VITAL MATERIAL, a new organic cosmetics brand.
VITAL MATERIAL, an organic cosmetics brand that allows you to feel the energy of plants through scent, texture, and visuals, has been launched. A recent exhibition for its first collection was held, attracting many visitors, hinting at the high expectations for this newly established brand.
Text by KUROMIYA Yuzu
Capturing the inherent translucence and freshness of plants.
The new brand, VITAL MATERIAL, was born from a desire to connect with plants, born of nature, through sensibility.
The exhibition showcased not only the debut items but also created a space that blended the concept of "blanc forest" with music and art focused on translucence, and the freshness inherent in organic products.
The first collection features five items: an eau de toilette with a delightful fragrance, a reed diffuser, a hand cream that offers an immediate textural experience upon application, a hand gel, and a hand soap.
Each product is meticulously crafted, from ingredients to manufacturing processes, concentrating the power of plants that thrive even in harsh environments. The collection is infused with the bounty of nature, designed to maximize human vitality while guiding you into a world of physical and mental healing.
Furthermore, the sophisticated visual design, including illustrations of the plants used on the bottles, is another key appeal.
The reed diffuser, in particular, luxuriously encloses natural dried herbs and fruits within the bottle, visually expressing the comfort and tranquility that nature provides.
Pre-orders are currently being accepted exclusively online. Sales will commence in mid-September at specialty stores and select shops.
VITAL MATERIAL
Hand Cream (Jasmine, Bergamot, Damask Rose) 50mL ¥2,484
Hand Gel (Lemon) 50mL ¥1,620
Hand Soap (Bergamot) 300mL ¥2,700
Eau de Toilette (Un, Deux) 75mL ¥8,100
Reed Diffuser (Neroli, Bergamot, Damask Rose) 400mL ¥8,100
VITAL MATERIAL
http://vitalmaterial.com