Two of WELEDA’s popular lotions have been renewed. They launch on October 1st (Tuesday) after achieving Japan’s first NATRUE certification. Reimagined are the Wild Rose and Iris versions of the Japan-exclusive “Moisture Lotion.” Plant extracts have been increased by 30 percent. Furthermore, the addition of two new moisturizing ingredients has improved the texture, significantly boosting hydration and absorption. The most notable change is the acquisition of “NATRUE” certification. NATRUE is an international certification standard for natural and organic cosmetics, with its accreditation in Japan only beginning in 2012. Thus, the Japan-exclusive Moisture Lotion, developed with consideration for Japan’s climate and Japanese skin, has achieved Japan’s first NATRUE certification. To commemorate the renewal and certification, limited-edition bottles (pictured) and the “Wild Rose Moisture Set” will also be released on the same day. Both are limited in quantity, so act fast.

Wild Rose Moisture Lotion [100mL] ¥3,990, Iris Moisture Lotion [100mL] ¥2,940 (After commemorative bottle sales end, it will transition to the standard bottle). Wild Rose Moisture Set (includes full-size Wild Rose Moisture Lotion and 3 other items) ¥5,250 (WELEDA Japan 0120-070-601 www.weleda.jp)