From Sonia Rykiel Beauté on August 1st, three vibrant cheek colors will be launched. These three luxurious cheek colors, which impress even the texture of the skin, are reliable items that harmonize and complete makeup with their distinct textures. First is the "Glowing Gel Blusher," which is "water-based." This cheek color, which firmly retains skin moisture, provides a dewy and transparent finish. It captivates with a natural sheen that suggests a healthy flush. Next, the "Glowing Cream Blusher" is a "creamy touch" cheek color that blends seamlessly into the skin. Its vivid color creates definition and produces a fine, three-dimensional effect. It achieves the elegant, high-quality cheek makeup that adult women desire. Finally, the "Glowing Powder Blusher" is a "powder" type with four colors in a set. The exquisite three-dimensionality created by the cleverly calculated overlapping colors, and the clear, vivid impression are superb. With a soft magic of color, your intended expression is effortlessly achieved. The new lipstick "Matte Sublime Rouge," which offers both impact and a casual feel, will also be released simultaneously. This creamy matte lipstick provides a high-quality finish and creates a sophisticated, mature look.

Glowing Gel Blusher: 3 shades, ¥3,360; Glowing Cream Blusher: 4 shades, ¥4,725; Glowing Powder Blusher: 4 types, ¥5,250; Matte Sublime Rouge: 10 shades, ¥3,465 (Sonia Rykiel Beauté 0120-074-064 www.soniarykiel-cosmetics.com)