Skincare Updated by Consumer Voices | AGILE COSMETICS PROJECT
BEAUTY / NEWS
April 15, 2019

Skincare Updated by Consumer Voices | AGILE COSMETICS PROJECT


AGILE COSMETICS PROJECT


Skincare Updated by Consumer Voices


From AGILE COSMETICS PROJECT, a skincare brand that swiftly updates products based on purchaser feedback, aiming for a texture that users will want to continue using, comes two new offerings on Thursday, June 20, 2019: an updated version of the existing two-layer moisturizing brightening oil, "Shiroi Oil," and "Tokei Iden Biyoueki," a serum for firm, refined skin.

Text by YOSHIDA Miho





A Comfortable Texture You'll Want to Use Every Day



"Shiroi Oil" is a novel two-layer moisturizing brightening oil that provides a noticeable brightening effect with continued use. Formulated with 99% naturally derived ingredients, it offers a dual effect of moisturization and brightening. The oil and water layers contain different beneficial ingredients and are used by gently shaking to combine them. Its refreshing texture provides ample moisture, allowing for complete skincare with just this one product after applying lotion.

Last November, it was released in limited quantities as "Shiroi Oil" ver.1.23 alongside the brand's launch. Based on customer feedback requesting a lighter, more refreshing texture for summer use, it has been further refined and is now re-released as ver.1.24.

"Tokei Iden Biyoueki" is a serum that helps regulate the skin's rhythm, with results noticeable from the very next day. It contains "Chardonnay Fruit Extract," a moisturizing ingredient derived from white grapes, to support stratum corneum hydration and barrier function. With 98% naturally derived ingredients and a silicone-free, high-adhesion formula, the serum's active components are held to the skin by four types of plant-derived polymers. It transforms skin that is often disrupted by the stresses of a busy, time-crunched life into a plump, hydrated, and firm complexion with refined texture.


Consumer Skincare



Shiroi Oil ver.1.24
Volume | 30mL
Price | ¥6,400 (excl. tax)







Consumer Skincare



Tokei Iden Biyoueki ver.1.07
Volume | 30mL
Price | ¥7,000 (excl. tax)







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