The Future of Skin, Transformed? Introducing Next-Generation Skincare Brand 'ALAVITA' | ALAVITA
ALAVITA
Introducing ALAVITA: The Next Generation of Skincare
Developed with cutting-edge science, ALAVITA comprehensively addresses the complex concerns of mature skin. This holistic skincare line features "5-ALA (5-aminolevulinic acid)", the subject of long-term research, for a luxurious skin treatment.
Text by YOSHIDA Miho
A Proactive Approach to Aging Care: 5-ALA Formulas Developed by a UAE-Based Pharmaceutical Company
ALAVITA offers a complete lineup of five products: cleansing gel, clay wash, booster serum, vital lotion, and vital cream. All products share the common ingredient "5-ALA," a type of natural amino acid, generously incorporated.
"5-ALA" is an abbreviation for 5-aminolevulinic acid. It plays a crucial role in activating mitochondrial metabolic function, serving as an energy source for cells. Previously, 5-ALA was difficult to mass-produce and was said to be more valuable than gold or platinum. However, NeoPharma Japan's fermentation technology has enabled large-scale supply, allowing for its abundant use in skincare.
This approach proactively enhances skin condition, rather than reactively addressing aging concerns. The fragrance is a luxurious blend of natural essential oils, including frankincense, geranium, eucalyptus, and mandarin orange. It unfolds like a deep breath in a serene forest, offering total support for both the skin and mind of adults prone to fluctuations.
ALAVITA Cleansing Gel
An oil-in-gel makeup remover. Formulated with Chayote extract to condition the skin. Leaves skin feeling moist, hydrated, and refreshed.
Volume | 150g
Price | ¥4,500 (excluding tax)
ALAVITA Clay Wash
Luxuriously formulated with sea clay harvested from the sea near Jordan in the Middle East. Its rich, fine foam adheres to the skin, cleansing gently and leading to a complexion as clear as after a treatment.
Volume | 120g
Price | ¥3,800 (excluding tax)
ALAVITA Booster Duo
A two-layered serum with water and oil phases that must be shaken before use. The water layer contains 5-ALA, while the oil layer features natural macadamia nut oil. Promotes healthy, supple skin.
Volume | 50mL
Price | ¥10,000 (excluding tax)
ALAVITA Vital Lotion
Luxuriously formulated with gentle, plant-derived moisturizing ingredients such as Melissa leaf extract, plant-based elastin, and highly hydrating tremella polysaccharide. Refines the skin for clarity and a fine texture.
Volume | 150mL
Price | ¥5,800 (excluding tax)
ALAVITA Vital Cream
A rich, concentrated cream formulated with the benefits of plants possessing antioxidant properties, such as ingredients extracted from acacia trees. Leads to radiant brightness and firm, beautiful skin.
Volume | 30g
Price | ¥12,000 (excluding tax)