BEAUTY /
NEWS
March 30, 2018
Louis Vuitton Unveils New Fragrance, "Le Jour Se Lève"
LOUIS VUITTON
A New Fragrance from Louis Vuitton
Introducing "Le Jour Se Lève"
Joining the LOUIS VUITTON fragrance collection of seven scents, born in 2016, is "Le Jour Se Lève," a refreshing fragrance evoking bright, hopeful light, created by the Maison's Master Perfumer, Jacques Cavallier.
Text by YOSHIDA Miho
The Positive Energy of Early Morning Light
The backbone of "Le Jour Se Lève" is mandarin. This is blended with floral notes of jasmine sambac, magnolia, and osmanthus. Blackcurrant and musk are added, expressing the positive energy of early morning light through scent.
The bottle for this new fragrance features the same iconic design as the original fragrance collection.
Designed to accompany any style of travel, the travel set includes 7.5ml bottles and four refills. The innovative refill system, using magnets, easily attaches directly to the spray bottle, allowing for smart preparation for any journey.
"Le Jour Se Lève" is now available at select Louis Vuitton stores and on the official Louis Vuitton website.
Le Jour Se Lève Eau de Parfum
Volume | 100ml
Price | ¥30,000 (excluding tax)
Le Jour Se Lève Eau de Parfum
Volume | 200ml
Price | ¥43,000 (excluding tax)
Travel Spray
Volume | 7.5ml x 4
Price | ¥30,000 (excluding tax)
Travel Spray Refill
Volume | 7.5ml x 4
Price | ¥17,000 (excluding tax)
Inquiries
Louis Vuitton Client Services
0120-00-1854
www.louisvuitton.com


