Launching February 7: The New Fragrance, Miu Miu L'Eau Rosée Eau de Toilette | MIU MIU
MIU MIU
Full of Energy
The Scent the Miu Miu Girl Wears Every Day
On Wednesday, February 7, a new fragrance will be released from MIU MIU. The Miu Miu girl, who dislikes conformity and prefers whimsical freedom, never loses herself. She wears a fragrance full of energy that evokes timeless femininity.
Text by YOSHIDA Miho
A Refreshing Scent of Floral Bouquet and Musk
Miu Miu's first new fragrance in about a year, "Miu Miu L'Eau Rosée Eau de Toilette," is a fresh and invigorating scent that blends the gentle floral notes of lily of the valley and blackcurrant buds with a sophisticated musk.
The bottle design, like previous fragrances, is inspired by the iconic quilted Matelassé. It's a beautiful design where the rosé-colored fragrance can be seen through the modern clear glass. A navy blue contrasts at the bottle neck, and a matte off-white disc adorns the cap.
The campaign movie features Stacee Martin, a Miu Miu muse, and model Seija Kan. It was directed by French director Rebecca Zlotowski, known for "Planetarium" and "Grand Central." The film depicts two Miu Miu girls enjoying the present moment.
Miu Miu L'Eau Rosée Eau de Toilette
Volume | 30mL / 50mL / 100mL
Price | ¥7,000 / ¥9,400 / ¥13,500 (excluding tax)
Release | Wednesday, February 7
Bluebell Japan Inc., Fragrance & Cosmetics Division
0120-005-130