BEAUTY /
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June 14, 2017
Jo Malone London's new fragrance "Poptastic" | Jo Malone London
Jo Malone London
A Collaboration with Poppy Delevingne
Jo Malone London has released a new limited-edition fragrance in collaboration with Poppy Delevingne. The items feature attractive, colorful, and pop packaging.
Text by Kosaku Waseda (OPENERS)
A Charming Bottle Inspired by Confetti
Jo Malone London is launching "Poptastic," a new fragrance created in collaboration with Poppy Delevingne, the London-born model and Jo Malone London Girl.
The lineup includes two scents: "Orange Blossom Cologne" and "Tuberose Angelica Cologne Intense."
"Orange Blossom Cologne" offers a light, fresh scent, like clementine blossom, with orange blossom and water lily in the middle notes, suitable for everyday wear.
Meanwhile, "Tuberose Angelica Cologne Intense" features the mysterious, musky aroma of tuberose, hailed as the queen of white flowers.
Layering these two scents is said to create a subtly edgy floral fragrance.
The bottles are adorned with colorful, pop wrapping inspired by confetti, adding a touch of charm. With their delightful fragrances and bright bottle designs, they are sure to brighten your everyday life.
Poptastic
Release Date: Tuesday, June 20, 2017
Volume: 50ml
Price: "Orange Blossom Cologne" ¥11,000 / "Tuberose Angelica Cologne Intense" ¥15,500 (all prices exclude tax)
Inquiries
Jo Malone London Customer Service
Tel. 03-5251-3541
