A Mystical Scent That Commands the Senses

"Baccarat Rouge 540," originally launched in 2014 in a limited edition of 250 Baccarat crystal bottles worldwide to celebrate the brand's 250th anniversary, now appears in Maison Francis Kurkdjian's signature bottle. Inspired by the brand's unwavering "essence of craftsmanship," the Eau de Parfum "Baccarat Rouge 540" derives its name from the creation of "red crystal," which emits a special scarlet red radiance when transparent crystal mixed with 24-karat gold slowly melts at a temperature of 540 degrees Celsius.

The fragrance dramatically evolves from an opening of elegant jasmine and vibrant saffron, to ambergris that imparts a mineral scent, and finally to a woody aroma reminiscent of fresh cedarwood.

The refined scent and exquisite packaging beautifully express Baccarat's profound history and eternal brilliance.


Maison Francis Kurkdjian Baccarat Rouge 540 Eau de Parfum
Release Date | September 1st (Thursday)
Price | ¥34,900 (excluding tax)
Volume | 70mL