Hydrating Ingredients Penetrate Deep into the Stratum Corneum

Over half a century ago, physicist Dr. Max Huber, following an accident during an experiment, embarked on a quest to create his own formula. After 12 years and 6,000 experiments, Dr. Huber succeeded in meticulously selecting ingredients and completing a lengthy bio-fermentation process, ultimately creating Miracle Broth™, the proprietary, potent essence that lies at the heart of DE LA MER. This is now a well-known story.

Miracle Broth™ is the key ingredient in DE LA MER's iconic Crème de la Mer and all products currently available. Today, DE LA MER scientists continue their quest for treatments that guide the skin to its healthiest, most balanced state. By looking beyond the realm of beauty to explore the next generation of scientific inquiry, DE LA MER drew inspiration from the "power of the small." From electronic materials like liquid microchips to fluid microstructures that alter the shape and function of physical matter, superfluids have transformed our world.

Inspired by this powerful micro-technology, we have developed "The Moisturizing Soft Lotion," a lotion with a light yet rich new texture that promotes skin regeneration and repair.
The advanced formula features "Soft Lotion Capsules" that encapsulate moisture spheres within a gel, allowing Miracle Broth™ and
Lime Tea Concentrate™ to penetrate deep into the stratum corneum, relieving dryness and restoring a youthful, healthy appearance that defies age.

Each Soft Lotion Capsule forms the foundation of The Moisturizing Soft Lotion, penetrating deep into the stratum corneum. The gel surrounding the core of the soft lotion ensures a healthy, refreshing feel upon application. The hydrating gel envelops the skin, creating a plump, supple complexion.

Furthermore, the gel melts effortlessly into the skin, releasing the Soft Lotion, which contains Miracle Broth™ and Lime Tea Extract, deep into the stratum corneum to deliver instant hydration and guide the skin to its optimal state. The Soft Lotion Capsules release their potent essences, promoting skin regeneration and repair. This results in skin that is brimming with moisture, appearing and feeling soft to the touch.

Naturally, like the original Crème de la Mer, "The Moisturizing Soft Lotion" is infused with DE LA MER's signature Miracle Broth™. This luxurious essence, crafted through the bio-fermentation of nutrient-rich sea kelp and other natural ingredients, is the original proprietary formula that softens and revitalizes the skin, imparting a bouncy resilience. Additionally, Lime Tea Concentrate™ protects the skin from damage caused by environmental stressors such as air pollution and dryness.

After 8 weeks, why not experience the difference in your skin's texture for yourself!?

The Moisturizing Soft Lotion
Price | ¥30,000 (excluding tax) for 50mL
Release Date | Friday, August 19th