JO MALONE LONDON | Spring's New Fragrance, Plum Blossom
BEAUTY / NEWS
February 25, 2015

JO MALONE LONDON | Spring's New Fragrance, Plum Blossom


JO MALONE LONDON


A soft, fruity fragrance to herald the arrival of spring.


New from the Blossom Collection: Plum Blossom, a limited edition.


This spring, Jo Malone London unveils a new limited-edition fragrance: Plum Blossom, a fresh and delicate scent perfect for the season. Available in limited quantities from April 26th (Thursday).


Text by SOMEYA Harumi





Crimson blossoms that signal the arrival of spring. Their beauty is like an adornment swaying on a branch.



The newest addition to the popular Blossom Collection, Plum Blossom, is a fragrance brimming with hope and anticipation, much like the crimson plum blossoms that stand out against the spring sky. The top notes open with refreshing citrus, a crisp burst of yellow plum fruit. This soon gives way to a rich floral heart, a celebratory scent befitting spring. Finally, mellow sandalwood and invigorating white musk provide the lingering base, completing the story of this sparkling season.



Jo Malone London | New Collection 02



The bottle is also a special limited-edition design for spring. Adorned with plum blossoms, it is as beautiful as a delicate carving, evoking floral adornments.

Cologne
Plum Blossom
Price & Size | ¥14,700 (100mL)
¥7,875 (30mL)





Exciting new additions to the Home Collection!



The Home Collection, which allows you to easily enjoy layering and changing scents to suit your mood or living space, welcomes exciting new items. Introducing the Diffuser, which adds a long-lasting, subtle fragrance to any space, and the Room Spray, which instantly creates an impression when needed. Both are available in three popular scents: Lime Basil & Mandarin, Pomegranate Noir, and Red Roses.



Jo Malone London | New Collection 03



Scent Surround™ Diffuser
Price & Size | ¥11,550 each (165mL each)

Scent Surround™ Room Spray
Price & Size | ¥7,875 each (175mL each)

Jo Malone London
Tel. 03-5251-3541
www.jomalone.co.uk