BEAUTY /
NEWS
February 26, 2015
STOP THE WATER WHILE USING ME! | The World's First Hair and Body Care Brand Born to Protect Water
STOP THE WATER WHILE USING ME!
A natural brand born in Germany, a leader in environmentalism, makes its Japanese debut.
The world's first hair and body care brand created to protect water.
Starting this March, Japan will see the launch of a natural hair and body care brand with the unique name "STOP THE WATER WHILE USING ME!" – meaning, "Stop the water while you're using me!" Enjoy gentle, fresh, and deliciously scented bath times with bottles that boast a simple, chic, monochrome design.
Text by KAJII Makoto (OPENERS)
All ingredients are plant-derived. A message to protect water, the source of life.
For those of you who know it's wasteful to leave the water running while washing your hair or hands, but forget to turn off the tap out of habit. Are you really turning off the shower? This is the message behind "STOP THE WATER WHILE USING ME!"
By turning off the shower, which uses about 10 liters of water per minute, you can save a significant amount of water. As a reward, "STOP THE WATER WHILE USING ME!" shampoos, shower gels, soaps, and body lotions offer a refreshing experience with natural and organic ingredients, straight from nature's bounty.

Gentle lather, for soft, supple skin.
L&H Soap (Lemon & Honey)
Price & Volume: ¥1,785 / 200ml
¥3,255 / 500ml
Formulated with organically certified honey to provide rich moisture. This body and hand soap gently cleanses skin prone to dryness. Immerse yourself in the sweet and sour tang of fresh lemon and the heart-melting sweetness of honey.
The lineup also includes the silicone-, paraben-, and petroleum-free shampoo "R&G Shampoo (Rosemary & Grapefruit)"; the shower gel "O&WH Shower Gel (Orange & Wild Herb)" which can also be used as a bubble bath; and the body lotion "S&S Body Lotion (Sesame & Sage)" formulated with sage, known for its healing properties since ancient times, and sesame oil, long valued in Ayurveda.
BIOTOPE INC.
http://biotope-inc.com/