Dior | "New Look Spring 2012," inspired by romantic florals.

Dior

“GARDEN PARTY”──A Tribute to Christian Dior's Beloved Garden

New Look Spring 2012

Dior, fresh from releasing the much-anticipated "Capture Totale One Essential Mask," a serum from their popular "One Essential" line on January 1st, now unveils its "2012 New Look Spring" collection. Inspired by the beautiful garden at Christian Dior's childhood home, this color collection expresses romantic florals!

Text by KAJII Makoto (OPENERS)

From the Garden of His Childhood Home in Granville, the Origin of "Dior Style" Creations

The beautiful garden at Christian Dior's childhood home, perched atop the dramatic cliffs of Granville in Normandy. The roses that bloom here, personally tended and nurtured with special affection by Christian Dior himself, are considered the queen of flowers, embodying the very essence of the Dior spirit.

An homage to the garden where flowers still bloom in abundance, the origin of "Dior Style" creations that adorn women with his ideal of femininity, elegance, and fresh radiance, is presented as the Dior New Look for spring. Vibrant violet hues that evoke romantic feelings, and the sparkle of floral greens, appear as delicate pastel colors to beautifully adorn the eyes, lips, and fingertips.

No.001 Mily Garden

This season's star product!
＜Makeup Palette＞
Dior Garden Clutch(Limited Edition, 2 shades)
Price | ¥8,610
Inspired by the artistry of jewelry craftsmanship, this elegant, hand-finished case contains a makeup palette with three eyeshadows and two lip glosses, each embossed with a rose that Christian Dior cherished.
No.001 Mily Garden
No.002 Granville Garden

No.504 Water Lily

Two limited edition shades: Aqua Green and Mauve
＜Nail Enamel＞
Dior Vernis Garden Party(Limited Edition, 2 shades)
Price | ¥3,255
These limited edition nail enamels, with their intoxicating rose fragrance and romantic colors inspired by the flowers of the Dior garden, evoke sensuality.
No.504 Water Lily
An aqua green that captures the refreshing water lilies floating on the pond in the Dior garden.
No.694 Forget-Me-Knot
An adorable mauve inspired by the forget-me-not, whose flower language means "true love."

No.441 Garden Pastel

Collector's Edition!
＜Eyeshadow＞
5 Couleurs Garden Edition(Limited Edition, 2 shades)
Price | ¥8,085
5 Couleurs, delicately shaped like embroidered reliefs, featuring a beautiful rose motif.
No.441 Garden Pastel
A harmony of flowers and leaves, depicted by a blend of pale pink, buttercup yellow, and bright green.
No.841 Garden Rose
A harmony of various roses, featuring soft pink, Parma violet purple, and silver with a purple accent.

No.461 Smoky Garden

Exquisite color harmony
＜Eyeshadow＞
3 Couleurs Smoky(Limited Edition, 2 shades)
Price | ¥6,090
A set of three colors with subtly different textures, all within the same color family. Allows for the creation of various smoky eye looks.
No.461 Smoky Garden
A harmony of delicate green nuances, from leaves shimmering in the light to deep green leaves reminiscent of a forest bath.
No.961 Smoky Violet
A stylish harmony of petal-like delicate pink, gentle Parma violet, and bold precious purple.

No.001 Petal

New shade like a spring garden
＜Cheeks＞
DiorSkin Rosy Glow(New shade, 1 color)
Price | ¥5,985
A tailor-made blush that creates naturally radiant, healthy-looking cheeks. Dior's unique technology adjusts color payoff based on skin's moisture level, customizing a pure, translucent color for each individual's skin tone. Its smooth texture melts into the skin, enhancing the natural flush and imparting a healthy glow.
No.001 Petal
A fresh, bluish-pink that colors the cheeks with a flushed appearance.

No.363 Corail Pink

Achieve plump lips with skincare ingredients
＜Lipstick＞
Rouge Dior(New shade, 1 color / Limited edition, 1 color)
Price | ¥3,990
Lip colors that beautifully enhance Asian skin tones.
No.363 Corail Pink (Limited Edition)
A delicate pearly pink, reminiscent of the floral crowns that inspired Dior's silhouette and New Look.
No.448 Tulip Pink (New Shade)
A fresh pink inspired by the tulip, whose feminine shape became one of Dior's iconic silhouettes.

No.255 Pink Dew Serum

Lips become firmer and more elastic with continued use
＜Lipstick＞
Rouge Dior Sérum de Rouge(Crystal Shade) (Limited Edition, 2 shades)
Price | ¥4,725
Contains 10 times more serum ingredients for anti-aging care compared to conventional lipsticks.
No.255 Pink Dew Serum (Limited Edition)
A fresh, tender pink that imparts radiance and youthfulness to the lips.
No.355 Petal Serum (Limited Edition)
A radiant pink that enhances the skin's transparency, perfect for spring.

No.152 Socialite Pink

Lips are beautifully dressed in moisture!
＜Lip Gloss＞
Dior Addict Ultra Gloss(New shade, 1 color / Limited Edition, 2 shades)
Price | ¥3,360
No.152 Socialite Pink (Limited Edition)
A delicate shimmer pink, perfect for a garden party.
No.396 Party Lilac (Limited Edition)
A soft mauve reminiscent of beautifully blooming lilacs.
No.452 Pretty Rose (New Shade)
A fresh, milky apricot pink that dresses the lips with natural radiance.

Parfums Christian Dior
Tel. 03-3239-0618