BEAUTY /
NEWS
January 15, 2015
ESTEE LAUDER | The rumored "301 Crystal Baby" lipstick, rumored to bring happiness.
ESTEE LAUDER
A Color for Happiness? The Lipstick That Leads to Marriage!
The Rumored Color: "301 Crystal Baby"
Launched in 2000 by Estée Lauder, the "Pure Color Crystal Sheer Lipstick"—boasting clear color payoff and a shine that surpasses gloss—is creating a buzz on women's magazines and blogs.
Photo by ESTEE LAUDER
A Story for This Year's White Day Gift...
Ten years after its release, women who have long used the "Pure Color Crystal Sheer Lipstick" in the shade "301 Crystal Baby" continue to share happy stories of finding their ideal partner and getting married. There's even a urban legend that simply possessing it might lead to a proposal. "301 Crystal Baby," a long-selling favorite in the series, is also a perfect choice for your main White Day gift!
Additionally, Estée Lauder's in-counter "Original Monogramming Service" is also popular. Names or initials can be engraved for free on the cap of the Pure Color Lipstick series right at the counter. It's a unique gift that men should definitely check out!
The Pure Color Lipstick will be relaunched on Friday, May 6th, with all 35 shades available in two new textures and an updated formula.
<Lipstick>
Pure Color Crystal Sheer Lipstick
Price | ¥3,675
This lipstick, with its sweet fig scent, delivers a glossy shine and crystal-like radiance that lasts for hours. It creates a dewy look on the lips and provides excellent protection and hydration, shielding your lips from UV rays and other environmental factors.
http://www.esteelauder.co.jp/product/649/2053/Pure-Color-Crystal/Lipstick/index.tmpl
Gift packaging is also available with Estée Lauder's online shopping.
*Monogramming service is available in-store only.
ESTEE LAUDER
Tel. 03-5251-3386
http://www.esteelauder.co.jp/