BEAUTY /
MEN
October 27, 2015
Pro Soccer Player Yoichiro Kakitani Unveils His First Produced Fragrance with genius rose
genius rose
A unisex fragrance that men and women alike can enjoy.
Yoichiro Kakitani's First Produced Fragrance Released
The "Genius Rose by Yoichiro Kakitani Eau de Toilette," produced by Yoichiro Kakitani, a member of the 2014 Japan national team for the Brazil World Cup, will be released on Tuesday, October 27th. Fragrance producer Masashi Ishizaka, who has created numerous fragrances including "LAYERED FRAGRANCE," expresses his confidence in this creation, stating, "We have arrived at a miraculous scent, one that you encounter perhaps once every five years."
Text by KAJII Makoto (OPENERS)
Yoichiro Kakitani's Radiant Life Expressed in a Rose Scent
The "Genius Rose by Yoichiro Kakitani Eau de Toilette," created by fragrance producer Masashi Ishizaka, embodies the brilliance of Yoichiro Kakitani, who, while called a "genius" and full of brilliant inspiration, has also navigated a career path fraught with challenges. It captures his "rose-like" way of life – delicate and ephemeral, bordering on fragility due to his innate sensitivity.
The fragrance opens with refreshing and vibrant top notes, transitioning into delicate and sweet tuberose and jasmine. The finish is a sensual harmony of ylang-ylang, iris, and sandalwood.
The rose scent intertwines with various other notes, deepening over time. Its versatility for any occasion, coupled with an underlying sensuality, makes it a unisex fragrance suitable for both men and women.
Yoichiro Kakitani, currently playing for FC Basel in Switzerland, commented, "Creating a fragrance was a completely new experience, and I was unsure about many things, but we managed to arrive at a product I can be proud of. As a professional footballer, I travel to many places, and I'm truly happy to have found a scent that brings me peace and a sense of home. I believe it's a fragrance that people of all genders can enjoy for a long time, so please try it."

Fragrance producer Masashi Ishizaka (right in photo) stated, "The discussion about creating a fragrance with Mr. Kakitani began in 2013. I've always felt that the radiance and underlying shadows of athletes are a perfect theme for fragrance, so producing Genius Rose was a very exciting endeavor."
"I repeatedly watched Mr. Kakitani play to expand my imagination. While the base is a fruity floral with a strong unisex feel, reflecting his preferred scents, my particular focus was on creating 'an unprecedented sense of splendor.' I am confident that we achieved the best result by arriving at a scent that embodies his life philosophy and the concept of 'Genius Rose,' using white wine as a key ingredient."
Genius Rose by Yoichiro Kakitani Eau de Toilette
Price: ¥2,700 [50mL]
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