BEAUTY /
MEN
August 27, 2015
A new fragrance that transports you to ancient Phoenicia | HEELEY
HEELEY
A Scent Evoking Ancient Phoenicia
New Fragrance Launched in the Extrait Series
French fragrance brand HEELEY, founded by British perfumer and designer James Heeley, will launch a new fragrance on September 1st (Tuesday). Inspired by a journey to the ancient maritime nation of Phoenicia, the new scent is "Heeley EXTRAIT DE PARFUM PHOENICIA."
Text by KAJII Makoto (OPENERS)
The Fourth Scent in the Extrait Series
HEELEY's fragrances, crafted using carefully selected high-quality ingredients and traditional blending techniques, are characterized by their modern, unique scents that can be enjoyed by anyone, regardless of gender. Twelve types of HEELEY Eau de Parfum are available in Japan at Isetan Shinjuku Men's Building, Hankyu Men's Tokyo, and other select stores, in addition to Colette in Paris and other high-end select shops worldwide.
"Heeley Extrait de Parfum Phoenicia" was first released in Milan at "10 CORSO COMO" last year and became a topic of conversation in Europe. This fragrance evokes an imagination of a journey to Phoenicia, an ancient maritime nation that, around 1000 BC, dominated a vast coastline stretching from Lebanon (ancient Babylon) in the southern Mediterranean to Israel, North Africa, Cyprus, and southern Spain.

The scent, a contemporary fusion of the richness symbolizing the ancient civilization of Phoenicia with HEELEY's elegance, is built around the aromas of dates and raisins, complemented by the exotic and precious notes of sandalwood and oud, with smoky birchwood and Javanese vetiver creating a harmonious blend.
"Heeley Extrait de Parfum Phoenicia"
Released Tuesday, September 1, 2015
Price | ¥24,840 (50mL)
Inquiries
IB Trading
Tel. 078-581-2482
http://www.jamesheeley.com/en/