Evolving Men's Cleansing: A New Cleanser + Sonic Cleansing Brush | CLINIQUE
BEAUTY / MEN
July 6, 2015

Evolving Men's Cleansing: A New Cleanser + Sonic Cleansing Brush | CLINIQUE


CLINIQUE


Cleansing: The Foundation of Skincare


A Dermatologist-Developed Sonic Cleansing Brush, Now for Men


CLINIQUE's skincare philosophy is built on the dermatologist-created three-step process: cleanse, exfoliate, and moisturize. The first step, proper cleansing, not only keeps skin clean but also promotes the absorption of moisture. For men, it helps prevent razor burn and optimizes daily shaving. Introducing the charcoal-infused facial cleanser, "Charcoal Face Wash," which creates a fine lather for a thorough cleanse, alongside the highly anticipated men's sonic cleansing brush, "Clinique For Men Sonic System Purifying Cleansing Brush."


Text by KAJII Makoto (OPENERS)




Absorbs and Washes Away Men's Shine and Pore Clogs


The new facial cleanser, "Charcoal Face Wash," is a charcoal-colored gel cleanser. Its fine, cushiony lather effectively absorbs excess sebum and pore-clogging impurities, leaving skin feeling clean and refreshed.


Formulated with the moisturizing ingredient glycerin, it maintains essential skin hydration, preventing post-wash dryness and tightness for a comfortable cleansing experience. It's also designed to work synergistically with the men's sonic cleansing brush, "Clinique For Men Sonic System Purifying Cleansing Brush."


Charcoal Face Wash
Price: ¥4,320 [200mL]
100% Fragrance-Free


A Sonic Cleansing Brush Born from Medical Insight and Engineering


The men's sonic cleansing brush, "Clinique For Men Sonic System Purifying Cleansing Brush," a fusion of dermatological insight and Swiss engineering, features a brush head designed to conform to facial contours. Its uniquely angled head and sonic technology deliver gentle sonic micro-vibrations at 9,000 per minute, effortlessly cleansing hard-to-reach areas like the sides of the nose, chin, beard area, and hairline.


It thoroughly removes impurities from deep within pores, enhancing the penetration of subsequent skincare treatments and ensuring smoother daily shaves. It helps control shine, leading to clean, healthy skin that's resistant to problems. Its waterproof design also ensures safe use in the bathroom.


Clinique For Men Sonic System Purifying Cleansing Brush
Price: ¥12,420
*Limited store availability (Isetan Shinjuku Men's Building, Hankyu Umeda Men's Building, and official online shop only)




Inquiries


Clinique Customer Service


Tel. 03-5251-3541


http://www.clinique.jp/mens